Goldman Small Cap Research, a stock market research firm focused on the small cap and microcap sectors, notes in a recent article that the unique LifeApps Digital Media, Inc. (OTCQB: LFAP) platform enables high profile athletes to grow their spheres of influence and positively impact their own personal brands while providing fans and users with advice and guidance from their favorite stars.
Whether or you are on the 'online' grid or not, social media and the provision of valuable online content is here to stay. Social media is driving consumers' decisions and actions and the firms that seem to be best positioned to gain the largest piece of this revenue pie are the companies with both an online and offline footprint. LifeApps is one such company, as it offers unique digital content as well as physical products for the health conscious consumer and sports enthusiast.
Moreover, the Company offers a great platform that benefits professional athletes and consumers alike.
High profile professional athletes today are brands unto themselves. With the help of agents and public relations experts they create an image with TV commercials and ad appearances. With the advent of Twitter and Facebook these same athletes are now generating a sphere of influence with followers, fans and 'likes'. The LifeApps platform offers high profile athletes and emerging stars such as Rickie Fowler to grow their spheres of influence and positively impact their own personal brands while providing fans and users with advice and guidance.
LifeApps offers content that fill an unmet need in the marketplace in the form of digital magazines, smart phone applications, and internet download where star athletes provide instruction on fitness, golf, yoga, tennis and other activities.
The LifeApps media platform is driving a new market frontier where the amateur athlete or health conscious consumer can meet and gain knowledge from the high profile athlete while simultaneously benefiting the superstar athlete and his or her own brand. Developing new products, refining existing applications, and eliciting more high profile athletes to share expert advice will help LifeApps be a top player in the 'new' media market and drive meaningful revenue for the Company.
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About LifeApps Digital Media, Inc.: LifeApps Digital Media, Inc. (OTCQB: LFAP) is a digital media company focusing on health, fitness, sports publications, and next-generation social networks. The company is a leading, authorized developer, publisher and licensee for Apple iOS - iPhone, iPod Touch, and iPad - and Android tablets on Google Play and Kindle Fire and Androids via Amazon Mobile Marketplace. Health, fitness and sports enthusiasts can benefit from the expertise of top-tier sports physicians, performance fitness trainers and professional athletes through LifeApps(R) multi-sport and fitness publications and mobile apps. These subject matter experts create the skills, drills and workouts that are featured in the family of LifeApps(R) Digital Media products and publications.
For more information, please visit http://www.lifeappsmedia.com.
Goldman Small Cap ResearchRob GoldmanAnalyst410firstname.lastname@example.org
SOURCE: Goldman Small Cap Research, Inc.