Onyx(R) Software Corporation (Nasdaq:ONXS), a worldwide leader in customer management solutions for the enterprise, today announced the third in its series of online events with leading customer relationship management (CRM) industry analysts.
The series features industry experts from around the world discussing research results on CRM industry trends and providing insight into industry best practices, as well as access to complimentary resources such as analyst reports and white papers.
This week's event will feature Bill Band, Principal Analyst of the Enterprise Applications Group at Forrester Research, who will discuss how technology can help organizations create uniquely branded customer experiences for sustainable competitive advantage. The netcast will focus on:
-- Using analytics to tailor products to individual customers
-- Creating a coherent set of interactions with customers
-- Adapting business processes to meet changing customer demands
"Today, it is easier than ever for customers to change providers," said Todd Chambers, Onyx chief marketing officer. "The customer experience must be an indelible one to make your company stand out from the competition, and we are delighted that Bill Band will join us on this netcast to talk about how technology can provide that critical differentiation."
The free event is open to the public and will be conducted via a Web-based conference on Thursday, June 29, at 1:00 p.m. Eastern. (To register, use the following link: http://www.onyx.com/newsandevents/events.asp)
About Onyx Software
Onyx Software Corporation (Nasdaq:ONXS) is a worldwide leader in customer management and process software for mid- and large-size enterprises. Onyx provides flexible solutions that enable organizations to automate, manage, and evolve their customer processes quickly and cost-effectively for strategic advantage. By providing an integrated suite of customer process automation applications encompassing customer management, process management, and analytics capabilities, Onyx enables enterprises to reduce costs, increase productivity and grow revenue. Major companies are aligning their customer-facing departments and managing their customer processes with Onyx software -- companies such as Amway Corporation, Mellon Financial Corporation, The Regence Group and State Street Corporation. More information can be found at 888-ASK-ONYX, firstname.lastname@example.org or http://www.onyx.com/.
Onyx is a registered trademark of Onyx Software Corporation in the United States and other countries. Other product or service names mentioned herein are the trademarks of their respective owners.