Parallels, Nova Development Partner to Bring Parallels Desktop for Mac to The Apple Store, Other Leading Retailers Nationwide

Breakthrough Virtualization Software Now Distributed by Nova Development -- Available at CompUSA, Staples, Office Depot, Fry's Electronics,

Running Windows on the Mac will get even easier this month, as Parallels Desktop(TM) for Mac software will be made available at thousands of retail stores nationwide. Distributed by Calabasas-based Nova Development as the exclusive retail publisher, the rollout begins immediately and continues through next month. Parallels Desktop for Mac will be available at The Apple Store, CompUSA, Staples, Office Depot, Fry's Electronics,, and numerous other software outlets. Until now, Parallels Desktop for Mac had only been available for purchase online.

The revolutionary software is the first solution for Intel processor-based Macs that enables users to simultaneously run Windows XP and most other operating systems, as well as their application programs, in isolated "virtual machines" running alongside OS X.

"This retail launch helps to further eliminate the barrier that previously kept Mac and Windows from effectively working together, side by side, simultaneously, on one computer," said Benjamin Rudolph, marketing manager of Parallels. "With the immediate availability of Parallels Desktop for Mac in leading retailers, Mac users now have even easier access to the first solution that enables them to use Windows programs without giving up their Mac OS X desktops."

"We are very pleased to be working with Parallels and our network of retail partners to deliver this unique best-of-both-worlds solution to Intel-based Mac users at an affordable price," said Roger Bloxberg, CEO of Nova Development. "Parallels Desktop for Mac adds a dimension of versatility and power to the Macintosh computing experience never before possible."

Parallels Desktop for Mac boasts the following important features:

-- Run any version of Windows, Linux or any other operating system at the same time as Mac OS X at near-native speeds. This is different from Apple's "Boot Camp" dual boot solution, in which users are forced to work in either Windows XP SP2 or Mac OS X and must completely shut down one in order to launch the other.

-- Securely share files and "copy and paste" data between Windows XP and Mac OS X programs.

-- Expand a "virtual machine" to full screen on a primary display or run it on a secondary display.

-- Reduce Windows 2000, 2003 and XP virtual machine hard drive size by 50 percent or more with Parallels Compressor technology. This powerful tool, which retails for $179, is included free with each copy of Parallels Desktop for Mac.

Parellels Desktop for Mac also includes a printed user manual and a quick start guide that walks users step by step through installation, setup, virtual machine creation, OS installation, and product operation.

The SRP for Parallels Desktop for Mac is $79.95. Through Aug. 15, users who purchase Parallels Desktop for Mac -- either in a retail store or on Nova Development's Web site -- will be eligible for a $20 rebate when Windows XP is purchased within 14 days. The rebate form is available at

For users who wish to try Parallels Desktop for Mac before they buy it, a trial version will also be available at The full-functioning trial version can be used for up to 14 days at no charge.

About Parallels

Parallels is a server and workstation virtualization solutions company committed to building powerful, user-friendly, cost-effective products that can be used by anyone, from an experienced developer to a computer "newbie" to improve efficiency, lower hardware costs, and reduce operating expenses. The company's products all feature "hypervisor" technology for strong, stable virtual machines, and an intuitive Web-like interface that facilitates quick setup and usage. Additionally, Parallels solutions fully support Intel Virtualization Technology architecture, which is optimized to provide superior virtual machine performance. The company is rapidly growing and employs a global team of experienced technical and business professionals. For more information, please visit

About Nova Development

Based in Southern California, Nova Development Corp. is a market leader in personal and small business productivity software for both Macintosh and Windows platforms. For more information, call 818-591-9600. Fax: 818-591-8885. Or visit Nova Development on the Web at

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