November 28, 2008 at 18:59 PM EST
Ricoh Unveils the RICOH Pro C900 Series Production Powerhouse at ADDA 2008

ADDA, Singapore, Nov 28, 2008 - (ACN Newswire) - Ricoh Asia Pacific, a subsidiary of Ricoh Co., Ltd, has unveiled the RICOH Pro(TM) C900 series, its complete workflow solution for colour production printing, at the All Digital Demand Asia (ADDA) 2008. As the flagship of the new RICOH Pro line, the RICOH Pro C900 series stands out from the competition with its high-speed, durability and the wide range of configurations for fully automated finishing. This high-duty engine is capable of printing 90 colour pages per minute (ppm) and has a remarkable paper capacity of 11,000 sheets. It is specifically aimed at Print for Pay, Reprographic and Graphic Arts environments, as well as at commercial users such as service bureaus and direct mailers.

"Digital printing is leading the way in the colour production market because of its efficiency and short turnaround time," says Mr. Tony Muroiwa, General Manager of Product and Solution Marketing at Ricoh Asia Pacific. "More and more production printers are opting for digital over offset printing for commercial documents. In choosing an engine they often have to decide between a low-priced light production machine of which the performance does not live up to their requirements, or a heavy production machine with a high Total Cost of Ownership (TCO) that significantly affects their profits. The RICOH Pro C900 series uniquely combines professional quality and heavy duty performance at a cost-effective price. It is also easy to use, and we trust it will make our clients' jobs much easier."

Its 90 ppm print speed makes the RICOH Pro C900 series the fastest engine in its class. It accepts a variety of paper sizes up to 13" x 19.2", and with a maximum weight of 300 g/m2. The RICOH Pro C900 series does not slow down when printing heavy stock. Excellent productivity is ensured by several measures: the machine's 11,000-sheet input capacity guarantees long runs, and toner can easily be refilled on the fly. In the interest of minimising downtime, Ricoh has developed a number of Trained Customer Replaceable Units (TCRUs): allowing users to gain time by servicing the machine themselves.

To deliver the excellent quality required for production printing, the RICOH Pro C900 series is equipped with a built-in EFI Fiery controller that has been developed especially for it. The powerful processor rips very fast, and the image resolution is a sharp 1,200 real dpi. Colour density change remains below 0.1, and registration is excellent at -/+ 0.5 mm. With ColorWise Pro Tools like calibration, custom profile creation and spot colour matching, printer colours can be managed with great accuracy. The standard Graphic Arts package consists of a number of professional features, among which soft and hard proofing and paper simulations. For flexible Variable Data Printing, there is the standard EFI FreeForm utility.

The RICOH Pro C900 series can be fitted with several in-line finishing options that fully automate the production workflow: a 3,000-sheet finisher with 100-sheet stapler, punch unit, Plockmatic booklet maker, saddle stitch unit, GBC StreamPunch(TM) III and Z-folder are available. For complete, professional booklets, customers can opt for the Ring Binder or Perfect Binder units. The Ring Binder automatically punches and binds documents of up to 50 or 100 pages with black or white rings. With the Perfect Binder, users create books of up to 200 sheets with strong, glued backs. The books are trimmed at three edges.

The RICOH Pro C900 series is the latest addition to the new RICOH Pro range of professional digital production equipment. The RICOH Pro line caters to the quality, speed, reliability and finishing needs of printing professionals. Ricoh currently manufactures one of the world's most extensive line-ups of printers, copiers, scanners, faxes and multifunctional devices, as well as advanced software solutions.

About Ricoh Asia Pacific

Ricoh is a global leader in office solutions, creating new value at the interface of people and information, offering a broad range of digital networked products including copiers, printers, scanners and fax machines to semiconductor-related products and digital cameras. Ricoh also recently expanded into the digital production printing industry, providing the most advanced high-end, high quality print solutions. With 83,400 employees worldwide and US$22 billion in revenue, Ricoh is one of the world's leading environmental companies committed to sustainable business everywhere. Ricoh Asia Pacific Pte Ltd is the regional headquarters of Ricoh Company, Ltd., covering the sales and marketing activities of its subsidiaries and distributors in South East Asia, India and Oceania.

More information on Ricoh's complete range of products and services available at http://www.ricoh.com.sg.

Contact:

James Chen
Priority Consultants
Tel: +65 6338 1006
james.chen@priorityconsultants.com

Abelene Hu
Ricoh Asia Pacific
Tel: +65 6830 5811
Abelene_Hu@rapp.ricoh.com



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