July 15, 2008 at 09:00 AM EDT
True Religion Apparel, Inc. Added to S&P SmallCap 600 Index

True Religion Apparel, Inc. (Nasdaq:TRLG) today announced that its common stock has been added to the S&P SmallCap 600 Index, effective after the market close on July 9, 2008. True Religion will be included in the Indexs Apparel, Accessories and Luxury Goods industry group.

Introduced in 1994, the S&P SmallCap 600 Index covers approximately 3% of the U.S. Equities market. Inclusion in the index is based on various criteria, including market capitalization, financial viability as defined as at least four quarters of positive as-reported earnings, adequate liquidity and sector representation. According to Standard & Poor's, the index is designed to be an efficient portfolio of companies that meet specific inclusion criteria to ensure that they are investable and financially viable. More information on the S&P SmallCap 600 is available at www.indices.standardandpoors.com.

We are very pleased to join the S&P SmallCap Index, stated Jeffrey Lubell, Chairman, Chief Executive Officer and Creative Director of True Religion Apparel, Inc. Our inclusion in this prestigious index is an acknowledgment of True Religions strong financial performance and success in building shareholder value. We believe that through continued solid execution of our business model, we can further deliver long-term growth and profitability.

About Standard & Poor's Index Services

Standard & Poor's Index Services, the world's leading index provider, maintains a wide variety of investable and benchmark indices to meet an array of investor needs. Its family of indices includes the S&P 500, an index with $1.32 trillion invested and $4.91 trillion benchmarked, and the S&P Global 1200, a composite index comprised of seven regional and country headline indices.

For more information, please visit www.standardandpoors.com/indices.

About True Religion Apparel, Inc.

True Religion Apparel, Inc. is a growing, design-based premium aspirational brand. The company designs, manufactures and markets True Religion Apparel products, including its premium True Religion Brand Jeans. Its expanding product line, which includes high quality distinctive styling and fit in denim, sportswear, and licensed products, may be found in premium department stores and boutiques in 50 countries around the world, including the United States, Canada, Germany, United Kingdom, Japan, Korea, France, Spain, Sweden, Greece, Italy, Mexico, Australia, South Africa and China. For more information, please visit www.truereligionbrandjeans.com.

This press release contains forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Our actual results may differ materially and adversely from those expressed in any forward-looking statements as a result of various factors and uncertainties, including uncertainties as to the nature of the apparel industry, including changing customer demand and tastes, seasonality, customer acceptance of new products, the impact of competitive products and pricing, dependence on existing management and general economic conditions. Our Annual Report on Form 10-K, recent and forthcoming Quarterly Reports on Form 10-Q, recent Current Reports on Form 8-K, and other SEC filings discuss some of the important risk factors that may affect our business, results of operations and financial condition. The Company undertakes no obligation to revise or update publicly any forward-looking statements for any reason.

Contacts:

True Religion Apparel, Inc.
Pete Collins, Chief Financial Officer
(323) 266-3072
or
Investor Relations
Andrew Greenebaum / Laura Foster
ICR, Inc.
(310) 954-1115
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