The Dork Has Been Cast for ''LiveMansion: The Movie''
With Voting Completed in the Online Casting Contest Presented by HandHeld Entertainment and Dorks.com, Alex Haney Lands the ''Dork'' Character Role in ''LiveMansion: The Movie,'' Ckrush's Upcoming Feature Film Produced Entirely by an Online Community

HandHeld Entertainment (NASDAQ:ZVUE) and Ckrush Entertainment (OTCBB:CKRH) today announced Alex Haney has won the open online casting contest for the role of the Dork character in the upcoming feature film LiveMansion: The Movie.

Like many other hopeful actors, Haney submitted an audition video on HandHelds Dorks.com Web site, where registered members of Dorks.com selected him as their top candidate for the Dork character. Haney was also one of three finalists for the role of Envin in LiveMansion: The Movie.

The online casting call contest and voting lasted six weeks, with Haney winning the Dork role at the end of a close race.

I dont know if I should be embarrassed or excited that I was voted as the dorkiest character above all the other auditions, Haney said. Ive studied film and television production my whole life. Since I got my degree from Full Sail in Winter Park, Florida, Ive had the chance to work professionally producing, writing, directing and acting, but this is certainly a unique opportunity. Playing a comedic role in a major motion picture is a dream come true for me. The democratic process is nothing short of exhilarating, and Im proud to have been a part of this history-making endeavor.

Haney began his entertainment career as an assistant director on a pilot for Showtime Networks. He went on to become a correspondent for recording industry star P. Diddy (Sean Combs) in 2004 and interviewed such celebrities as Bruce Willis and Yoko Ono about voter apathy for Diddys Vote or Die campaign. Haney then traveled the United States to create An American Dialogue, a documentary about political ignorance among conservatives and liberals, and the young and old. Recently, Haney co-produced Multiple, an independent feature film starring Josh Wolf Coleman (Hidalgo) and Jeff Kober (Hills Have Eyes II and Buffy the Vampire Slayer), in which he also acted in a supporting role. Haney is currently working on a project with superstar DJ Junior Vasquez in New York City.

Alexs video audition of a dork at a casting call was priceless, said Jeff Oscodar, president and CEO of HandHeld Entertainment. HandHeld is so pleased that the best character was chosen out of the millions of potential Dorks.com users. Alex was able to capture the essence of a true dork and is sure to bring humor and entertainment to LiveMansion: The Movie.

Created by Ckrush as the first feature film produced by a social network, LiveMansion: The Movie infuses the experience and celebrity of current Hollywood actors, producers and other talent with the power and passion of an online community of filmmakers, actors, directors and film fans. Celebrity judges including John Leguizamo and Michael Rapaport teamed with executive producer Spike Lee as part of the online casting process. As part of the films launch, HandHeld and Ckrush joined forces to promote the film and cast the latest character.

Going into the online Dork casting contest we were confident that the loyal users of Dorks.com would come through for our character, and we are more than excited about our discovery of Alex Haney, said Jeremy Dallow, president of Ckrush. Teaming with HandHeld allowed us to provide the online voting community with the best actors from which to choose our Dork, and they chose well. Alex brings the definition of dork to the table and comes with much experience and expertise in the industry. HandHeld helped discover the perfect dork and also provided LiveMansion with multiple Web properties and platforms on which we can effectively promote the groundbreaking film.

For more information on Alex Haney and to view his winning online audition, visit www.dorks.com/charactercontest.php and click on the view all submissions link. For further information regarding LiveMansion: The Movie, visit LiveMansion.com.

About Ckrush, Inc.

Ckrush is an innovative entertainment and interactive media group and is at the forefront of the convergence of entertainment content with social media, online communities and digital technology. Ckrush produces feature films and other content and develops and maintains Websites, including online communities, primarily geared towards young adults 18-34. Ckrushs fully interactive online communities include LiveMansion.com (http://www.livemansion.com/), AudioStreet.net (http://www.audiostreet.net/) and MixStreet.net (http://www.mixstreet.net/). Ckrushs feature film productions include Beer League, starring Artie Lange; National Lampoons TV the Movie, starring Steve O and Wee Man of Jackass fame; and National Lampoons Pledge This, starring Paris Hilton. Ckrush services also include Website design, development, hosting, advertising and media placement. For additional information, please visit www.ckrush.net.

About HandHeld Entertainment, Inc.

HandHeld Entertainment (NASDAQ:ZVUE) is a global digital entertainment company. Its ZVUE Entertainment Network of Web sites (Putfile.com, Holylemon.com, UnOriginal.co.uk, YourDailyMedia.com, Dorks.com, FunMansion.com and ZVUE.com) now houses more than 850,000 user-generated and premium videos available for purchase or free viewing, as well as millions of free user-submitted photos and other media, and is expected to deliver nearly one billion page views/video streams in 2007. Its ZVUE personal media players are mass-market priced and currently available for purchase online and in more than 2,200 Wal-Mart stores throughout the U.S. For more information, visit www.hheld.com.

HandHeld Entertainment, Dorks.com, FunMansion.com, ZVUE Entertainment Network, Putfile.com, YourDailyMedia.com, UnOriginal.co.uk, Holylemon.com, ZVUE.com, and ZVUE are trademarks of HandHeld Entertainment. All other trademarks are property of their respective owners.

Contacts:

Media Contacts for HandHeld Entertainment:
Politis Communications
David Politis, 801-523-3730
Cell: 801-556-8184
dpolitis@politis.com
or
Jonathan Bacon, 801-523-3730
Cell: 801-660-7820
jbacon@politis.com
or
Investor Contact for HandHeld Entertainment:
The Blueshirt Group
Scott Wilson, 415-489-2188
scott@blueshirtgroup.com
or
for Ckrush, Inc.
Jeremy Dallow, 212-564-1111
jdallow@ckrush.net
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