Central Florida Toyota to Host Lifeprint Child Safety Event

Orlando, FL, May 02, 2013 --( Central Florida Toyota is pleased to host a cutting edge concept in child safety: biometric FBI palm prints. Saturday, May 4th from 10a.m.-4 p.m. and Sunday, May 5th from 12p.m.-4 p.m. the dealership will open their doors for the Lifeprint Child Safety tour, a two day event offering visitors an opportunity to have their own children’s palm prints taken on site.

Originally created by the FBI, an extensive database called (NGI) Next Generation Identification, houses this new technology in identification. The $1.2 billion program replaces the traditional Integrated Automated Fingerprint Identification system, increasing identification accuracy to 99.6 percent in comparison to the 92 percent accuracy ensured by the IAFIS program. The entire concept is truly a step ahead in protecting children from predators.

During the event parents are invited to have their children’s palm prints taken. Afterwards a high-resolution photo of their child, alongside the child’s Biometric palm prints, will be burned on individual CD’s for parents to take home. Numerous safety guidelines against preventing abductions will also be given to visiting parents. Alongside the vital child safety measures offered, the first 20 visitors who test drive Central Florida Toyota’s newest additions will be awarded $20.00 VISA gift cards.

About Central Florida Toyota
Central Florida Toyota ( offers a huge selection of Orlando Toyota new and used vehicles as well as certified service & parts. As one of the hardest working Toyota dealers in FL, Central Florida Toyota focuses on customer satisfaction and provides the highest quality service in both our sales and service departments.

About Ritz Marketing
Ritz Marketing ( is a fully integrated marketing communications agency that takes a strategic approach to each marketing plan. We work with companies in every industry to develop strategies that target attractive customer segments, create the desired image, strengthen the brand and deliver results.

Ritz Marketing inquiries:

Central Florida Toyota
11020 S. Orange Blossom Trail
Orlando, FL 32837
Phone – 407-472-5200

Contact: Janet Talpasz, Ritz Marketing, Inc.
Senior Account Executive Office: (704) 358-9202

Contact Information:
Ritz Marketing
Janet Talpasz
Contact via Email

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