By: Gigaom
April 04, 2013 at 12:38 PM EDT
Bloomberg adds Twitter feeds to financial platfrom on heels of new SEC rules
The financial company Bloomberg says it will add Twitter to its platforms now that the SEC has given a green light to companies to use social media to announce market moving news.        

Bloomberg LLC’s terminals, used by financial analysts and traders around the world, will now integrate Twitter feeds to help investors watch for market-moving information.

The new feature, which Bloomberg announced on Tuesday, comes after the Securities and Exchange Commission updated its disclosure rules to say that public companies can now reveal important news on social media platforms like Twitter and Facebook.

For practical purposes, Bloomberg’s decision means traders will not have to monitor a separate screen to watch for companies or executives that announce news on Twitter. While most market-moving news still arrives by way of traditional news wire agencies or official websites, social media sites are becoming an increasingly important tool for distributing such information.

The SEC’s rule to allow social media disclosures comes after an investigation into Netflix CEO Reed Hastings’ decision to share relevant corporate information through a Facebook post.

Under the new rule, public companies that want to use social media platforms for market-moving news must first tell investors that they are doing so.


Related research and analysis from GigaOM Pro:
Subscriber content. Sign up for a free trial.

        


    Related Stocks:
    Stock Market XML and JSON Data API provided by FinancialContent Services, Inc.
    Nasdaq quotes delayed at least 15 minutes, all others at least 20 minutes.
    Markets are closed on certain holidays. Stock Market Holiday List
    By accessing this page, you agree to the following
    Privacy Policy and Terms and Conditions.
    Press Release Service provided by PRConnect.
    Stock quotes supplied by Six Financial
    Postage Rates Bots go here