By: PRLog
KidsLink marks the end of its first preschool registration season; announces team
PR Log - Apr 03, 2013 - Today, KidsLink officially concluded its first season as the choice provider of preschool registration and data exchange services.

With KidsLink’s service, youth organizations can administer both their entire application process and their ongoing management of forms throughout the year.  KidsLink allows administrators to manage by exception, focusing efforts on registrants that may need assistance.

From a parent’s perspective, “This also serves as a sea-change for the future of family document management, the ‘beginning of the end’ for obsolete paper-based registration,” noted KidsLink CEO Chris Morocco.

According to Peachtree Presbyterian Preschool Communications Director Beth Copeland, “We have been searching for a way to consolidate and simplify the admission process and eliminate paperwork for both the parents and the Preschool.  KidsLink provides the tool to efficiently coordinate registration and student record forms.

“Parents have been enthusiastic about the new online registration, and the support we’ve received from KidsLink has made the conversion seamless.  After the success of our registration process, we’re really looking forward to having KidsLink help us with our data management throughout the school year.”

Stated KidsLink’s co-founder Scott Powers, “Peachtree Presbyterian Preschool has been a perfect partner for us.  We’ve learned so much from them and look forward to continue helping their staff and parents throughout their school year.”

Looking to the future, CEO Morocco said, “In the coming years, moms and dads will never again have to juggle hundreds of paper forms and documents just to manage their kids’ lives.  Instead, it’ll all be contained in one app on their computers or mobile phones.”

Management Team

KidsLink, formed in 2012 after several years of an early concept in the Sunday schools of middle Georgia, officially announces its veteran management team:

Chris Morocco, CEO
Prior to KidsLink, Chris served as CEO and board member of Petrus Brands, the owner and operator of two national franchise concepts: Planet Smoothie and Shane’s Rib Shack.  Chris led the management buyout of the $80 MM franchise-based brand portfolio in the fast-casual dining and healthy lifestyle categories from Raving Brands. Three years later he orchestrated the sale of two of the brands to a strategic buyer.  Chris received a degree in Business Administration from Clemson University where he was the starting quarterback for the 1989 Gator Bowl Champions.  He is married with three children and resides in the Buckhead area of Atlanta.

Joey Katzen, Chief Product Officer
Joey Katzen is an entrepreneur and attorney whose expertise has been instrumental in the founding and growth of multiple Inc-500 companies.  As a member of the 2004 founding team of Atlanta-based Vendormate, he oversaw a considerable amount of startup work, helping to distill the team’s creative ideas into viable and marketable concepts and helping to oversee the flagship product’s workflow, technical requirements, and interface architecture.  Most recently he served as CEO of DC-based Roomtag, a real-estate software company.  Joey received degrees in engineering and literature/communications from Georgia Tech and a law degree from the University of Virginia.

Scott Powers, Co-Founder and Advisor
A lifelong Southerner with operational drive and an entrepreneurial spirit, it was the experience of raising two active daughters that ultimately led Scott Powers to propose the early concept of KidsLink.  After attending Union University, Scott has spent over 20 years managing teams charged with ensuring compliance with three different Fortune 500 companies.  Scott is oft credited for his ability to simplify the complicated to non-technical people, earning him accolades as an operational teacher and occasional trainer.  He resides with his wife and children in Alpharetta, Georgia.

About KidsLink, Inc.
Atlanta-based KidsLink specializes in producing tools to help moms and dads document, manage, and share the daily aspects of their children's lives. The company's flagship dashboard product, tagged "the app for moms," is designed specifically for parents to aggregate everything they need on a daily basis, from document capture-and-storage to milestone tracking to communicating with health providers. It is distributed through health systems, youth organizations, and via direct invitations from other parents.

Joey Katzen
KidsLink, Inc.
(678) 753-5465

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