PITOOEY!™ Has Announced Massive Expansion Into 50 New Markets Through Their "50/50" Campaign

PITOOEY! Inc., (OTCBB: PTOO) has announced the launch of their "50/50" campaign to expand into 50 highly populated markets within 50 days. 


David Sonkin , President and Co-Founder of PITOOEY!, Inc., stated, "Since launching our beta test this January in Phoenix, PITOOEY! has been chomping at the bit to expand across America. We couldn't wait to give consumers the power to get information from their favorite places in the most innovative and personalized way ever. The PITOOEY! app going live in these 50 cities is just the beginning of a whole new era in communication between consumers and the businesses they love."


Beginning on Tuesday, March 26th, in its final 50 days of beta testing, PITOOEY! will launch 50 new locations, one each day, for 50 days. Through PITOOEY!'s Twitter, Facebook, and Instagram social media channels, as well as the PITOOEY! website, a new city will be announced at 8AM PST every morning for the next 50 days. The campaign, which focuses on the basic concept of "#BuildYourList", will include an interactive Facebook timeline, along with daily digital postcards to create a buzz about which city PITOOEY! will be launching next. Rob Swope, Chief Digital Officer of PITOOEY! Inc., commented, "Having consumers building their lists before PITOOEY! releases the full version of the app is giving people a head start on a game changing lifestyle mobile app. It's like being invited to a sound check at a Bruce Springsteen concert."


In an effort to directly involve consumers, users will be able to interact with the PITOOEY! Penguin via Twitter as he stops at various locally owned businesses within each city. As an added feature to promote user and merchant interaction, PITOOEY! will offer users the option to suggest a business that they would like to add to their list. Upon login to the mobile app, users throughout the 50 live cities will activate the easy to use "search & subscribe system" in order to build a customizable list of their favorite businesses. Doing so will allow these users to receive deals and updates specifically from the businesses in their list.


PITOOEY! represents a significant shift in the way that businesses currently interact with their customers through the optimization of mobile and digital marketing. The creative minds behind PITOOEY! have acted upon flaws that are apparent with many of the current "daily deals" services models in order to allow users to customize their own lists with the businesses they want to hear from, while giving merchants a cost effective way to market directly to their target consumers.


When asked about the 50/50 campaign, founder of mobile app development company and social media powerhouse, Rockstar-Digital, Rob Swope , stated, "We are really excited about expanding into these 50 markets, so they can be a part of the evolution of the consumer-to-business digital experience. The campaign offers a fun, interactive way for PITOOEY! to get great national exposure, and for these cities to be a part of history in the making!"


To download the app, go to http://itun.es/us/ilLxJ.i. For further information, please visit www.Pitooey.com.


About PITOOEY ! , Inc.

PITOOEY!, Inc. is a digital marketing agency that leverages its proprietary technology and industry expertise to assist companies in establishing and developing a presence on the Internet. The company's offerings come from three distinct, yet synergistic, business groups, Choice One Mobile, Rockstar Digital, and PITOOEY ! Mobile, with the company's flagship product, the PITOOEY! appChoice One Mobile offers various services regarding content creation, search engine optimization, social media management, and mobile platform optimization using "Mobile Caviar" (sm) - an array of unique processes for the distribution of mobile marketing content. Rockstar Digital develops and manages high-end digital content including site, social and mobile content management as well as customized e-commerce. The PITOOEY !   app is a preference based, searchable ad network. On the PITOOEY! platform, a partner business may upload messages into the database, which users "pull" according a profile based on their (the consumer) interests, previous purchases, current location, etc. PITOOEY! provides a service to users, as well as an engagement tool for businesses.


For more information, please visit:www.Pitooey.com www.choiceonemobile.com www.rockstar-digital.com


Forward-Looking Statements

This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements regarding our expected future financial position, results of operations, cash flows, financing plans, business strategy, products and services, competitive positions, growth opportunities, plans and objectives of management for future operations, as well as statements that include words such as "anticipate," "if," "believe," "plan," "estimate," "expect," "intend," "may," "could," "should," "will," and other similar expressions are forward-looking statements. All forward-looking statements involve risks, uncertainties and contingencies, many of which are beyond our control, which may cause actual results, performance, or achievements to differ materially from anticipated results, performance, or achievements. We are under no obligation to (and expressly disclaim any such obligation to) update or alter our forward-looking statements, whether as a result of new information, future events or otherwise.


For further information contact :Pitooey! Inc. Public Relations and Shareholder InformationJoseph M. Vazquez IIIPhone: (800) 268-4557Email: InvestorRelations@pitooey.com


Twitter: https://twitter.com/PITOOEYFacebook: https://www.facebook.com/PITOOEYapp?fref=tsInstagram: https://www.facebook.com/PITOOEYapp?sk=app_267091300008193Rockstar Digital: http://rockstar-digital.com/




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