Catering is a challenging job that demands strong skills. To be successful a caterer needs to be a staff motivator and a sales person. Caterers need to be calm and patient in all work conditions. They must be able to cope with the changing environment. Hence catering is an artistic job that is challenging and demanding.
Here are some characteristics that help a caterer to be successful.
First most important thing in catering business is cooking. Cooking is the crux and back bone of catering business. All other things like venue decoration, food presentation, service etc. are in addition to cooking. But main theme of function success is defined and made up through delicious menu and cooking. Catering company should have a comprehensive list of dishes offered. These lists should cover all type of events offered by the catering company and should be able to cope with the requirements of events and potential customers. So the chef should be experienced, self motivated, hard worker and committed.
Creativity and Flexibility:
A good caterer should be creative enough to manage and organize events in an inspiring manner. He should be able to plan the events themes and decorations in an artistic way and should be able to think and generate new ideas and bring them to action. Caterer should think other than traditional themes and make the events unforgettable and memorable.
Flexibility is an important characteristic. There should be defined menus but the caterer should be able to handle the situation as they arise. He or she should be able to understand the requirements of clients and to work as per those requirements. This needs to listen and discuss things with customers’ perspectives and in an understanding mode. Caterer should consider that customer has an association with the event and they can give good ideas as well. It is not only the caterer who knows everything but others can also help.
Customer satisfaction is most important in success of every business. Customers’ views make business achieve good profit margins. Happy customers bring you future business. So caterer requires good communication skills. They have to maintain a good impression on client so that clients can be retained. Satisfied customers not only contact next time for any event but also bring other customers to the business.
Like every other business the owner needs to be the leader who not only plans and controls the business but also motivates others to work. Caterer must be a good manager who can organize event well. He or she needs to guide staff about cooking, presenting, serving and cleaning the venue. The staff needs to be guided about the safety regulations, place preparation and presentation etc. Leadership skills are also essential for guiding the client about the event.
A caterer should be able to plan his business financials. He must know how to generate and use resources in an effective and efficient manner. He or she must be able to balance the periods like weekends and holidays for earning good profits.
He must be a cost controller and manager so that quality is not sacrificed but profits are earned. Business success is determined by profits usually.
Advertising and Marketing:
Business success is not only because of offering good quality but also making people know what is being offered. Advertisement is an essential part of business now days. So the caterer needs to develop good marketing skills and should have a long list of contacts. Contact building is an art and helps those in business field.
Company Contact Information
Southern Spit Roast & BBQ Catering Co
Southern Spit Roast & BBQ Co
14 Westbrook Avenue Takanini Auckland 2105 New Zealand
(09) 268 9990
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Original Source: Skills a Good Caterer Should Have