Lawyer Radio Advertising Plays South Beach Music At NTL Summit
The Wholesale Airtime Auction (WAA), a Delaware-based company specializing in lawyer radio advertising, recently co-sponsored and attended the 2nd Annual National Trial Lawyers (NTL) Summit at the Loews Miami Beach Hotel on January 27-30, 2013.
With “Transform Your Business, Your Practice And Your Skills” as its theme, the summit agenda included lectures and case presentations on trial techniques, blogging and social media strategies for lawyers, social events, and an orientation for the Association of Plaintiff Interstate Trucking Lawyers of America (APITLA). Lawyer radio advertising seemed like soothing South Beach music at the trade event as WAA promoted its fire sale auction to the summit delegates.
WAA Sales Director M. Dennis Frey delivered the keynote speech during the breakout session of the opening ceremony. “The 2nd Annual NTL Summit had a big turnout,” he commented afterward. “Attorneys from all over the country focused on their business development, and the event organizers were superb at making sure that we could have close contact with the delegates to help them become familiar with WAA’s ability to provide low cost lawyer radio advertising that can maximize their business marketing efforts.”
As an added attraction, the poolside party event featured an exclusive performance by country legend Kenny Rogers. “What a thrill it was to see Kenny Rogers sing live and up close,” Frey remarked. “It also gave me a chance to better know the attendees at the summit and establish both business development relationships and rewarding long-term friendships.”
During the trade show, WAA had the opportunity to demonstrate how their fire sale auction allows clients to buy remnant media ad inventory for lawyer radio advertising and attorney television advertising at 3 to 50 cents on the dollar. The auction operates on a CPM (cost per thousand) basis, which determines advertising costs based on the number of impressions the commercials will generate.
WAA has been an advocate for low-cost lawyer radio advertising and legal television commercials throughout its eight years in business. In addition to the NTL Summit, WAA has also participated in other trade events, including the American Association of Justice (AAJ) Annual Convention in Chicago, Illinois last July.
For more information on how their fire sale auction delivers low cost lawyer radio advertising, contact The Wholesale Airtime Auction via one of these three options: