Over 20 percent of Americans ages 16 and up read an ebook in the past 12 months, according to December data from Pew, and big U.S. publishers are now seeing over 20 percent of their revenues come from ebook sales. In other words, ebooks are no longer new: They’re a reality in the publishing industry now, which presents publishers with both challenges and opportunities.
At paidContent Live on April 17 in New York City, we’ll be exploring how book publishers are adapting their business models for a digital age and rolling out new products designed to take advantage of e-readers, tablets and smartphones. I’ll be interviewing executives from three publishers handling the transition in particularly interesting ways: Dominique Raccah, the publisher and CEO of Sourcebooks; Rachel Chou, the chief marketing officer at Open Road Media; and Evan Ratliff, founder and CEO of Atavist. Here’s a peek at some of the issues we’ll be discussing.
Let me know what else you want to talk about! Sign up to attend the paidContent Live conference on April 17 in NYC here, and in the comments of this post, I’d love to hear your burning digital book publishing questions.
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