Thanks To Poor Holiday Sales, B&N Will Give Away A Free Nook Simple Touch With Every Purchase Of A Nook HD+
There’s been nothing but bad news coming from Barnes & Noble lately, and it seems as though the company has decided to resort to the desperate measure of giving away Nooks for free. Reuters is reporting that customers who purchase the $269 Nook HD+ will receive a $79 Simple Touch free of charge as a limited offer. It’s a great deal if you’ve been looking for both a tablet and an ebook reader, but I can’t help but feel a little sad that this is what it’s come down to. Nooks have always been solidly designed products, it’s just that they were never able to catch on with consumers after being doubly sucker punched by the iPad and the Kindle. In January, Barnes & Noble revealed its plans to close nearly 20 of its retail locations over the next decade, which was followed by news last month that Nook revenue had dropped 26 percent YOY.
nook

There’s been nothing but bad news coming from Barnes & Noble lately, and it seems as though the company has decided to resort to the desperate measure of giving away Nooks for free. Reuters is reporting that customers who purchase the $269 Nook HD+ will receive a $79 Simple Touch free of charge as a limited offer.

It’s a great deal if you’ve been looking for both a tablet and an ebook reader, but I can’t help but feel a little sad that this is what it’s come down to. Nooks have always been solidly designed products, it’s just that they were never able to catch on with consumers after being doubly sucker punched by the iPad and the Kindle.

In January, Barnes & Noble revealed its plans to close nearly 20 of its retail locations over the next decade, which was followed by news last month that Nook revenue had dropped 26 percent YOY.


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