Tim Cook Will Sigh With Relief Following the S4 Launch Today
Posted on March 14, 2013 at 06:46 AM EDT
The latest rumors surrounding the Samsung Galaxy S4 launch take us back to where the S4 marketing journey began. A month ago, before the hype took over, expectations for the phone were muted. Chip and screen production problems were disrupting Samsung's plans. As we get closer to launch it looks as though a sense of reality is returning. Tim Cook might be able to sleep easy tonight. Bloomberg reports that the phone is unlikely to carry the Samsung Octa-core processor in the US and eye-scroll will be very limited in functionality, if indeed it appears. I covered the reasons for that here.
The latest rumors surrounding the Samsung Galaxy S4 launch take us back to where the S4 marketing journey began. A month ago, before the hype took over, expectations for the phone were muted. Chip and screen production problems were disrupting Samsung's plans. As we get closer to launch it looks as though a sense of reality is returning. Tim Cook might be able to sleep easy tonight. Bloomberg reports that the phone is unlikely to carry the Samsung Octa-core processor in the US and eye-scroll will be very limited in functionality, if indeed it appears. I covered the reasons for that here.
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