Tribal Nova Partners with Barnes & Noble to Launch Award-Winning “i Learn With” App Series on Critically Acclaimed NOOK® Tablets, Including NOOK® HD and NOOK® HD+

Tribal Nova, the developers behind the award-winning PBS KIDS PLAY! and CBC WONDERWORLD online educational programs, today announced that “i Learn With,” their suite of early childhood learning apps, is now available for the Android market exclusively on NOOK’s family of tablets, including NOOK HD and NOOK HD+. This exclusive partnership runs for 30 days, or from March 11 - April 11, during which time the NOOK Store™ (www.nook.com) will be the only Android platform where customers can access four of the popular apps targeted to children ages 3-6.

i Learn With is a curriculum-oriented, game-based school readiness program for children in preschool through kindergarten. Based on National Education Standards and developed with the help of teachers and experts in early childhood development, this collection of education apps proves that games can be both fun and truly educational.

i learn With apps track children's success rates and adjusts the level of difficulty in order to adapt to their developmental needs across a full breadth of subjects like math, literacy, science, language, arts and social development. Parents can monitor their child’s progress in the app or through email alerts and compare it with children that are the same age. The program also recommends a personalized learning path for each child and integrates highly engaging rewards for educational achievements.

“i Learn With apps have received millions of downloads on iOS, rave reviews from the press and constant 4/5 star ratings from users. We are thrilled to make this educational program available to NOOK customers on NOOK’s leading platform for education apps and content. Even more so because a majority of NOOK owners are families deeply involved in their children’s education. Launching the i Learn With apps on NOOK is perfect because each app looks spectacular on the high-definition screens on NOOK HD and NOOK HD+,” explains Pierre Le Lann, co-CEO of Tribal Nova.

NOOK HD and NOOK HD+ offer everything that customers want in a tablet, with millions of books, apps, movies, TV shows, magazines and more available in the expansive NOOK Store of more than 3 million titles. These 7-and 9-inch tablets are lightweight, but packed with pixels to deliver text, graphics and video with stunning HD clarity so every book, magazine, movie and app looks better than ever before. Add family-friendly features like NOOK Profiles, a personalized experience that instantly transforms the device in hand to any family member’s very own tablet, and you have the very best reading and entertainment tablets for the whole family to share.

“The i Learn With suite of early childhood learning apps will be a great addition to NOOK’s constantly growing offering of children’s educational apps and content,” says Claudia Romanini, VP NOOK Apps, NOOK Media, LLC. “We are happy to team up with Tribal Nova and be the first platform to offer i Learn With to the Android market.”

The i Learn With apps released today on NOOK’s critically-acclaimed line of tablets (NOOK HD, NOOK HD+, NOOK Tablet™, NOOK Color™) are:

  • Ice Land Adventures! Literacy games for kids in Preschool & Kindergarten: Alphabet, Spelling, Phonics; $2.99*
  • Savannah Adventures! Fun Math educational games for kids: Numbers, Counting and Addition; $2.99
  • Ocean Adventures! Fun educational games for kids in Preschool and Kindergarten: Grammar and Vocabulary; $2.99
  • Planet Boing! Fun creativity free game and activities for kids in Preschool and Kindergarten; FREE

* Ice Land Adventures is not available on NOOK Color.

For more information or to download the apps, customers can visit the NOOK Store at www.nook.com.

About Tribal Nova, Inc.

Tribal Nova is a leading developer and publisher of educational programs, games and apps for young children that feature many of their favorite TV characters and are accessible across several platforms. The company operates the following online learning services for young children in partnership with major media partners in North America and Europe: PBS KIDS PLAY!, Kids’ CBC Wonder World and Bayam. The company also publishes the i Learn With educational program for tablets and touch devices. Tribal Nova’s main investors are DHX Media and Bayard, two major international children media groups.

About Barnes & Noble, Inc.

Barnes & Noble, Inc. (NYSE:BKS) is a Fortune 500 company and the leading retailer of content, digital media and educational products. The company operates 677 Barnes & Noble bookstores in 50 states, and one of the Web’s largest e-commerce sites, BN.com (www.bn.com). Its NOOK Media LLC subsidiary is a leader in the emerging digital reading and digital education markets. The NOOK digital business offers award-winning NOOK® products and an expansive collection of digital reading and entertainment content through the NOOK Store™ (www.nook.com), while Barnes & Noble College Booksellers, LLC operates 678 bookstores serving over 4.6 million students and faculty members at colleges and universities across the United States. Barnes & Noble is proud to be named a J.D. Power and Associates 2012 Customer Service Champion and is only one of 50 U.S. companies so named. Barnes & Noble.com is ranked the number one online retailer in customer satisfaction in the book, music and video category and a Top 10 online retailer overall in customer satisfaction according to ForeSee E-Retail Satisfaction Index (Spring Top 100 Edition).

General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company's corporate website: www.barnesandnobleinc.com.

NOOK®, NOOK Store, NOOK Video, NOOK Video Apps are trademarks of Barnes & Noble, Inc. Other trademarks referenced in this release are the property of their respective owners.

Follow Barnes & Noble on Twitter (www.bn.com/twitter), Facebook (www.facebook.com/barnesandnoble) and YouTube (www.youtube.com/barnesandnoble).

About NOOK Media LLC

NOOK reading and entertainment products make it easy to read what you love, anywhere you like with a fun, easy-to-use and immersive digital reading experience. With NOOK, customers gain access to the expansive NOOK Store of more than 3 million digital books, plus periodicals, comics, apps, movies and TV shows, and the ability to enjoy content across a wide array of popular devices through free NOOK Reading Apps and NOOK Video apps, available at www.nook.com/freenookapps. NOOK owners receive Always Free NOOK Support in any of Barnes & Noble’s nearly 700 bookstores. Find NOOK devices in Barnes & Noble stores and online at www.nook.com, as well as leading retailers including Best Buy, Walmart, Target and many others. NOOK products are available in the United Kingdom through www.nook.co.uk and leading retailers.

For more information on NOOK, follow us on www.twitter.com/nookBN or www.twitter.com/nook_UK and www.facebook.com/nook.

Contacts:

Press Inquiries:
Tribal Nova
Sandrine Mamani, 514-598-0444 ext 224
smamani@tribalnova.com
or
Web site: www.ilearnwith.com
Press Kit: http://bit.ly/iLW_NOOK
Twitter: @ilearnwith
Facebook: www.facebook.com/ilearnwith
or
Barnes & Noble, Inc.
Mary Ellen Keating, 212-633-3323
Corporate Communications
mkeating@bn.com
or
Barnes & Noble, Inc.
Carolyn J. Brown, 212-633-4062
Corporate Communications
cbrown@bn.com
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