Chitika Insights sampled tens of millions of US and Canadian ad impressions on its network to determine the usage of various tablets. Apple’s iPads still dominate tablet usage at 80.5% share which is down 0.5% from January’s 81% and down from December’s 87.2%. While the iPad mini was constrained during these months I believe Apple’s share could continue to have a slow grind down but still be at very high percentages for the next few years. The results are from February 15th to the 21st.
Chitika Insights sampled tens of millions of US and Canadian ad impressions on its network to determine the usage of various tablets. Apple’s iPads still dominate tablet usage at 80.5% share which is down 0.5% from January’s 81% and down from December’s 87.2%. While the iPad mini was constrained during these months I believe Apple’s share could continue to have a slow grind down but still be at very high percentages for the next few years. The results are from February 15th to the 21st.