Agile Sponsored Aberdeen Report Reveals Companies Increase Profitability with Product Portfolio Management
Study Shows Manufacturers Are Failing to Achieve New Product Revenue Targets Due to Poor Portfolio Decisions

SAN JOSE, Calif., Sept. 21 /PRNewswire-FirstCall/ -- Agile Software Corporation (NASDAQ:AGIL), a leading provider of product lifecycle management (PLM) solutions, today announced the release of an Agile sponsored research report by leading analyst firm AberdeenGroup titled, "The Product Portfolio Management Benchmark Report: Achieving Maximum Product Value." The report reveals that products fail to meet expectations for many reasons but companies that are best in class at product portfolio management are four more times more likely to achieve margin premiums of 75% or higher from new products.

"Relatively few companies take advantage of available product portfolio technology, despite the fact that Aberdeen research shows that manufacturers are seeking to grow the value of their portfolios," says Aberdeen Vice President of Global Product Innovation and Engineering Research and report author, Jim Brown. "They're missing a significant opportunity to increase product profitability and competitive advantage."

Despite the focus on growth through innovation, the report finds that products fail to meet expectations for many reasons, most of which are self- inflicted by companies. Many companies lack the ability to make portfolio decisions based on the value of potential product opportunities, so they make difficult decisions based on political muscle or allow momentum to keep low- value projects alive.

The "Product Portfolio Management Benchmark Report: Achieving Maximum Product Value" discusses several "best practices" common among top performers. The report details that best in class companies are executing product portfolio strategies 64% more frequently than the lowest performing (bottom 20%-25%) companies and for a longer time - two or more years.

The report recommends the following steps for companies looking to improve product portfolio management, and therefore, product profitability:

* Evaluate business processes to ensure that common, objective criteria are being used to value, select, and manage product portfolio processes and direct portfolio decisions

* Standardize portfolio processes, and expand their use to a larger percentage of those involved in the product innovation process

* Coordinate product portfolio management across the enterprise

* Measure product value and portfolio performance on a frequent basis, spanning both portfolio planning and product development execution processes

* Look for enabling technology that can help deliver standard best practices and enable product portfolio management processes to be standardized and scaled to a larger community of users

A download of the full report is available at:

"With globalization, companies are confronting increasing competition, new market opportunities, and more regulation -- all of which contribute to more complex product portfolios," said Agile president and CEO, Jay Fulcher. "Agile's broad suite of best practice, enterprise-class PLM solutions and time-to-value focused implementations are helping companies to manage their increasingly complex product portfolios and to maximize their product investments."

Agile 9, Agile's next generation release for managing the enterprise product record throughout the product lifecycle, provides the most powerful and comprehensive release in Agile's history. As part of the Agile 9 release, the Agile Product Portfolio Management solution enables organizations to optimize their product development investments, providing tightly synchronized program and product information, maximized resource utilization, and cross- program, multi-enterprise visibility and decision support across the product lifecycle.

About AberdeenGroup, Inc.

AberdeenGroup provides fact-based research and insights focused on the technology-driven global value chain. Aberdeen's benchmarking, market and solution assessments, sales acceleration programs, and conferences support Global 5000 value chain and technology executives and the solution providers who serve them. For more information, visit or call 617-723-7890.

About Agile Software Corporation

Agile Software Corporation helps companies drive profits, accelerate innovation, reduce costs, and ensure regulatory compliance throughout the product lifecycle. With a broad suite of enterprise class PLM solutions and its time-to-value focused implementations, Agile helps companies get the most from their products. Alcatel, Bayer, Dell Inc., Flextronics International, Foxconn, Harris, Hitachi, Leapfrog, Lockheed Martin, Magna Steyr, Playtex, Siemens, Quanta, QUALCOMM and ZF are among the over 10,000 customers in the automotive, aerospace and defense, consumer products, electronics, high tech, industrial products, and life sciences industries that have licensed Agile solutions. For more information, call 408-284-4000 or visit

NOTE: Agile, Agile Software and the Agile logo are registered trademarks and Agile On Demand, Agile Advantage, Agile Product Collaboration, Agile Product Cost Management, Agile Product Governance & Compliance, Agile Product Service & Improvement, Agile Product Quality Management, Agile Product Portfolio Management, Agile Engineering Collaboration, Agile Product Interchange and AgileMD are trademarks of Agile Software Corporation in the U.S. and/or other countries. All other brand or product names are trademarks and registered trademarks of their respective holders.

SAFE HARBOR: This press release contains "forward-looking statements" as defined under U.S. securities laws, including statements relating to Agile 9, and particularly Agile Product Portfolio Management, and their functionality, capabilities and performance characteristics, and the ability of Agile 9 to meet customer expectations and needs. Forward-looking statements address matters that are subject to a number of risks and uncertainties that can cause actual results to differ materially from those implied. Such risks and uncertainties include, but are not limited to: unforeseen problems in products that delay its implementation or affect its performance; inability of our products to deliver the return on investment or other benefits customers seek from those products; customer rate of adoption of new technologies; risks inherent in the development of complex technology; the timing and competitiveness of new product releases by the company's competitors; overall spending patterns for enterprise software in general and for PLM in particular and other risk factors detailed in the Company's filings with the Securities and Exchange Commission. For additional information regarding the risks inherent in our business, please see "Risk Factors" included in our Annual Report on Form 10-K for the year ended April 30, 2005, and in our Quarterly Report on Form 10-Q for the quarter ended January 31, 2006, as filed with the Securities and Exchange Commission. We undertake no obligation to revise our forward-looking statements to reflect events or circumstances after the date hereof as a result of new information, future events or otherwise.

Source: Agile Software Corporation

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