SAN FRANCISCO, Feb. 4, 2013 /PRNewswire/ -- Bizo, the global leader in business audience marketing, today announced that the company generated more than $22 million in revenue in 2012, ending the year with an annual run rate of over $30 million. The company also announced that it is supporting two-thirds of the top 50 B2B brands, along with several other key achievements that underscore the central role Bizo now plays in how B2B marketers reach their target audiences online.
Key 2012 milestones that fueled the company's growth include:
The company also significantly expanded its platform in 2012, launching new solutions designed to help marketers reach their prospects at every stage of the B2B buying process, including:
"We have been executing on all fronts this past year at Bizo, from expanding the business with multiple new strategic partnerships, to introducing new lines of business and growing our publisher ecosystem. Our model has also enabled us to command margins that are nearly twice the industry standard, which has allowed us to invest significantly in our employees and customers," said Russell Glass, CEO of Bizo. "We plan to keep our foot on the gas in 2013. We have aggressive hiring plans and major product innovations coming down the pike, as we weave Bizo's audience data even more tightly into the B2B marketing stack."
In 2012, Bizo was ranked #86 on the Inc. 500, was 13th on the San Francisco Business Times Fast 100 List and was recognized as an AlwaysOn Global 250 "Company to Watch." The company was also named a SIIA CODiE Awards finalist and was awarded the DataWeek Social Analytics Top Innovator award at the DataWeek 2012 Conference & Expo.
Bizo is how B2B marketers reach and engage prospects, wherever they travel online. Fueled by Bizo's audience of more than 100 million professionals around the world, including more than 80% of the U.S. business population, the Bizo Marketing Platform (BMP) can precisely target business people online by demographic criteria such as job function, seniority, industry, company size and more. Large global brands and SMB marketers alike also use BMP to increase awareness, nurture and convert existing audiences from their websites, social channels, and their prospect databases. More than 600 brands including AMEX, Mercedes Benz, Monster, Salesforce.com, Porsche, Microsoft, AT&T, and UPS use Bizo to target their B2B display and social marketing programs to the business professional audience.
For more information on Bizo, or for a free look at the business demographics of your website audience, visit www.bizo.com.