PR Log - Jan 30, 2013 - HOUSTON -- Many Houston area contractors take the easy way out. They sell what they know and also what they can readily get at the local big box store or distributor. Much of it is marketing points driven and has little to no value where it really matters...at the homeowner level.
I recently met up with Jeff Ludy, owner of Save on Siding in Houston, at a Houston Heights remodeling project. When I notice the product he was using was LP Smartside I just had to know why he chose it over other products.
"LP is a wood fiber siding and I choose it when it is appropriate for the client and the home's architecture", Jeff said. "I remember driving through this neighborhood when I was younger and the architecture really fascinated me. I love the Craftsman details!".
Ludy prefers LP Smartside on historic homes because it more closely matches the original details and architecture. "They have 2" thick material..." Ludy added.
"When the home is a Craftsman or a Victorian style home, I come in with my Gold Level Buildsmart kit from LP and the customer is sold", Ludy elaborated. "I love this area and when I see materials being used that just are not period correct, it saddens me. I have too many memories here and it just break my heart to see homes that have been remodeled incorrectly".
The Gold Level program from LP is a somewhat exclusive club. Competition may offer a competing fiber cement product and they may try to offer LP Smartside but, Save On Siding has the program training and field expertise to really make a historic home stand out on the block.
Save on Siding has been working in the Historic Heights district so much that they have opened a branch office on W. 19th, right in the center of the Height Revival area.