Google: Bulls Reassured by Ad Rates, Bears Worry Margins Still at Risk
Posted on January 23, 2013 at 14:51 PM EST
Shares of Google (GOOG) are up $44.64, or over 6%, at $747.51 following the company’s Q4 report last night, which included revenue lower than analysts had been expecting but higher profit, and search advertising results that reassured investors. A quarter-to-quarter rise in Google’s “cost per click” fee for advertising, in particular, offset the 6% year-over-year [...]