Posted by Marcia Walker
This past week brought me a roller coaster of emotions.
First – elation! I began tweeting about our upcoming energy seminar near Birmingham, Alabama, in the United States. I was thrilled when the “#Alabama” hashtag I was using began trending almost immediately (meaning people were EXCITED!).
Next – dismay! I investigated the sudden popularity of “my” hashtag, only to discover that, apparently, people playfootball in Alabama. As in, American football with big dudes wearing helmets and stuff – not the European kind with often more wiry dudes and dudettes in shorts (for my global readers, please note that “dudette” is not really a word). And it seems these #Alabama dudes and dudettes were engaged in some sort of championship game, and 26.4 MILLION people watched it on TV. Which is a LOT more than the 50 slots available for the energy workshop. And a good portion of those 26.4 million were tweeting with the #Alabama hashtag. With a lot of energy. But not about energy.
When my colleagues learned of my misunderstanding, they laughed – and then challenged me to write a football blog. This is in part because we had been discussing blogging in general, and I had waxed poetic about how important is to write about things you love – in my case, things like owls, and U2, and pumpkins. NOT football. I know NOTHING about football. Well, I know there are uniforms with shoulder pads and helmets, and goalposts, and cheerleaders, and often a marching band. And I know there are statistics about the games. So they laughed again, and told me to work with that. So here goes:
KEYWORDS: SAP, energy seminar, Energy, Alabama, football