CBS EcoMedia WellnessAd Makes Funding Possible From UnitedHealthcare Advertising
It's one thing to read about the impact of UnitedHealthcare's funding for the Fisher Houses in Seattle and San Diego and how much it means to the families who stay there. But it's another thing to hear them tell their own stories and share their emotions as they do in this WellnessAd video vignette. See for yourself just how important the Fisher House facilities are to the lives of veterans and their families when they're away from home and undergoing medical treatments at a V.A. or military hospital somewhere in the U.S.A.
About Fisher House Foundation
Fisher House Foundation is best known for the network of comfort homes built on the grounds of major military and VA medical centers. The Fisher Houses are 5,000 to 16,800 square-foot homes, donated to the military and Department of Veterans Affairs, where families can stay while a loved one is receiving treatment. Additionally, the Foundation ensures that families of service men and women wounded in Iraq or Afghanistan are not burdened with unnecessary expense during a time of crisis. Located in close proximity to the medical center or hospital it serves, each Fisher House consists of between 7 and 21 suites, with private bedrooms and baths.
Families share a common kitchen, laundry facilities, spacious dining room and an inviting living room with a library and toys for children. Fisher House Foundation ensures that there is no fee to stay in a Fisher House. Since inception, the program has saved military and veteran families an estimated $192 million in out of pocket costs for lodging and transportation.
Fisher House Foundation operates the Hero Miles Program, using donated frequent flyer miles to bring family members to the bedside of injured service members. To date, Hero Miles has provided over 26,000 airline tickets to our military and their families. The Foundation also manages a grant program that supports other military charities and scholarship funds for military children, spouses and children of fallen and disabled veterans.
UnitedHealthcare is dedicated to helping people nationwide live healthier lives by simplifying the health care experience, meeting consumer health and wellness needs, and sustaining trusted relationships with care providers. The company offers the full spectrum of health benefit programs for individuals, employers and Medicare and Medicaid beneficiaries. UnitedHealthcare serves more than 38 million people and is one of the businesses of UnitedHealth Group (UNH), a diversified Fortune 50 health and well-being company.
About CBS EcoMedia Inc.
At EcoMedia, we're propelled by the desire to create positive social change; that's been our mission since we founded the company in 2002. In 2008, after successfully partnering with CBS on a wide range of environmental projects, EcoMedia became the newest addition to the CBS Corporation portfolio, exponentially scaling our reach across television, radio, interactive, publishing and outdoor media.
Through our patent-pending EcoAd, WellnessAd and EducationAd programs, an innovative twist on traditional advertising, advertisers are able to support much-needed local projects which in turn creates jobs, saves taxpayer money and improves the quality of life in communities nationwide. In the process, we’re fundamentally altering the advertising landscape, elevating the ordinary, traditional commercial – and media, in general – into a catalyst for tangible, quantifiable social change. Please visit ecomedia.cbs.com to learn more.
By participating in EcoMedia’s EcoAd, WellnessAd and EducationAd advertising programs, EcoMedia’s advertisers agree to provide funding for projects we believe will have a beneficial effect upon the environment, health and/or education within local communities. EcoMedia’s advertising programs are not certification programs nor are the EcoAd, WellnessAd or EducationAd logos seals of approval. EcoMedia does not in any way certify, endorse or make any representations about EcoMedia program advertisers, their products or services.
KEYWORDS: unitedhealthcare, Fisher House, Paul Polizzotto, DAVID COKER FISHER HOUSE FOUNDATION PRESIDENT, Lori McDougal CEO of UnitedHealth Military & Veterans, SOCIAL ACTION & COMMUNITY ENGAGEMENT, Theresa Mason, Joint Base Lewis-McChord, Naval Medical Center