(PRBuzz.com) November 19, 2012 -- Panda, Penguin and EMD are all recent updates made by Google to reduce the amount of spam websites there are all over the internet. Too many websites are copying other people's content and convincing web surfers that the content is their own.
Backlinks remain a positive approach, Social Networking essential, Social Bookmarking has its place, but the main ranking condition is good and original content.
The search engines of course scour the web for new content. The web bots that scour the web have enough capacity to detect duplicate content. Whilst occasionally duplicate content can rank for long tail keywords it doesn't stand a chance when you're trying to rank for a main keyword.
In 2012 and early 2013 if an SEO Consultant isn't advising you to improve your content you're not getting the proper advice. In an ideal world the content is best updated at least 5 times a week. If you are for example in a niche where there is plenty of competition, new content is essential to outsmart your competitors.
If you can't find a local SEO Consultant that meets your requirements, you'll be aware that SEO can be done from anywhere on this planet and still remain successful so long as the consultant is savvy. If a larger organization is still using outdated methods then it isn't money well spent.
HotSpotWebs is happy to help wherever you are in this universe. You can follow this link to their website: http://hotspotwebs.co.uk/seo-consultant/
We are a team of 'Search Engine Optimisers/Optimizers' dedicated to provide a service that PROMOTES your website. Our team have been involved with the internet since its inception, but sadly whilst that should be an attribute in today's world wide web its the KNOWLEDGE of what's happening today and tomorrow that's really important.
We have weekly meetings on strategy and keep abreast of what's happening in America as they often have tested techniques within hours of search engine changes. The structure of a website is key... Any promotion after that enhances its trust. Allow our team to get your website onto the first page of the search engines. for more information contact our team leader Paul... Questions or comments?