Pulmonary Fibrosis Foundation to Appear on "The Balancing Act" on Lifetime TV
Appearing for the Foundation are Broadway actress and comedienne Julie Halston and her husband, Ralph Howard, news anchor for the Howard 100 news team on the Howard Stern Show. They are joined by Dr. Daniel M. Rose, President and CEO of the Foundation. Julie is also host of the Foundation's annual fundraiser Broadway Belts for PFF! coming up February 25, 2013.
Idiopathic pulmonary fibrosis (IPF) is often misdiagnosed or can remain undiagnosed in its early stages. The disease affects approximately 200,000 in the US. IPF is a condition in which over a period of time the lung tissue becomes thickened, stiff, and scarred and the lungs lose their ability to transfer oxygen into the bloodstream. As a result, the brain and other organs may not receive the oxygen they need to function properly. In some cases, doctors can determine the cause of the fibrosis, but in most cases, there is not a known cause. There currently are no FDA-approved therapies to treat IPF. The Foundation's mission is to help find a cure for idiopathic pulmonary fibrosis, advocate for the pulmonary fibrosis community, promote disease awareness, and provide a compassionate environment for patients and their families.
Dr. Rose noted, "Our appearance on 'The Balancing Act' is a tremendous opportunity for the Foundation to call attention to this devastating illness. We hope that with greater awareness we will be able to increase funding for medical research that will improve the lives of the many individuals who suffer from this deadly disease, and we will ultimately be able to find a cure."
"We're looking forward to having the Pulmonary Fibrosis Foundation on the show and hope to create awareness among our viewers for this disease that can affect people of any age," says Doug Campbell, Executive VP of Programming for "The Balancing Act®" on Lifetime Television.
Learn more about the Pulmonary Fibrosis Foundation at www.pulmonaryfibrosis.org
About "The Balancing Act" on Lifetime Television
"The Balancing Act," America's premier morning show, airs weekday mornings on Lifetime Television at 7:00am (ET/PT). These days the modern woman is trying to balance it all and the mission at "The Balancing Act" is to bring solutions to them to help them balance life, career, family, and most importantly themselves. "The Balancing Act" is a Branded Entertainment show that entertains, educates and engages the viewer.
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About the Pulmonary Fibrosis Foundation
The mission of the Pulmonary Fibrosis Foundation (PFF) is to help find a cure for idiopathic pulmonary fibrosis (IPF), advocate for the pulmonary fibrosis community, promote disease awareness, and provide a compassionate environment for patients and their families. The PFF collaborates with physicians, organizations, patients, and caregivers worldwide. December 1-3, 2011 the PFF hosted its first biennial international scientific conference, IPF Summit 2011: From Bench to Bedside, in Chicago; PFF Summit 2013 will be held December 5-7, 2013, in La Jolla, California. For more information visit www.pulmonaryfibrosis.org or call 888.733.6741.