SOURCE: American Cancer Society
BROOKLYN, November 16, 2012 /3BL Media/ – Ready for college basketball? The American Cancer Society is kicking off the season in a big way—with the 18th Annual Acura Coaches vs. Cancer Classic! This November, fans have the opportunity to see their favorite teams in action, and at a new home. Opened in September 2012, Barclays Center in Brooklyn will be the host of this season’s Classic championship rounds, featuring four regional host teams—Brigham Young University, Florida State University, University of Notre Dame and Saint Joseph’s University.
While fans will flock to Barclay’s to support their favorite team, the Acura Coaches vs. Cancer Classic also gives attendees the opportunity to support the American Cancer Society’s lifesaving mission of creating a world with less cancer and more birthdays. Since 1993, Coaches vs. Cancer, a partnership between the American Cancer Society and National Association of Basketball Coaches (NABC), has helped raise more than $85 million through advocacy and fundraising programs. Communities are empowered to join alongside these two organizations to fund cancer research and help the Society provide the most up-to-date cancer information and support for cancer patients and their caregivers. Additionally, in support of the Brooklyn community’s ongoing rebuilding efforts in the wake of Superstorm Sandy, attendees are encouraged to text "REDCROSS" to 90999 during the event to donate ten dollars for local relief efforts.
Each head coach participating in this year’s Classic at Barclays has a personal connection to the cause. Click here for a behind-the-scenes look at what motivates Coach Dave Rose, Coach Phil Martelli, Coach Mike Brey and Coach Leonard Hamilton, honest and off the court.
KEYWORDS: Marketing, Media & Communications, Coaches vs. Cancer, Acura, basketball, coaches, Cancer, Sports, Cancer Awareness, Brigham Young, Florida State, Notre Dame, Saint Joseph, American Cancer Society