Online retailer Rare London could be seen on the red carpet at the MOBOs, showcasing its latest trends and clothing collections.
The MOBO (Music of Black Origin) awards are one of the biggest music events in the UK, and this year they were held on 3rd November 2012 in Liverpool. The celebrities were out in force and Rare London took the chance to get famous artists to the retailer's best clothing their seal of approval.
The retailer had its very own collection area, and the clothing available at the event included new Rare London party dresses, Rare playsuits and other Rare London dresses. Many different singers and aritsts visited to check out Rare London's new clothing lines for themselves.
On the night, Emeli Sande took a vested interest in one of Rare London's embroidered maxi dresses from it Coco's Fortune range, Chelsea Healey spent time browsing the Rare London collection clothes and British Olympic gold medallist Nicola Adams looked very pleased to get her hands on one of Rare London's new grey jumpers.
Rare London also asked a number of celebrities to sign some of their gift bags for the night, and the signatures include the names of Ashton of JLS and the Stooshe girls, among many others. The celebrities that graced the Rare London booth were all treated to free gifts as well, so everyone managed to get their hands on some excellent new clothes.
Deepa Bamrah of Rare London said: "We know how much our customers like to follow in the fashion footsteps of their favourite celebrities, so our success at the MOBOs is absolutely thrilling. The artists loved our new Coco's Fortune and Rare London collections and many now have their very own Rare London pieces in their wardrobe!"
Customers can see for themselves exactly what celebrities picked up from Rare London at the MOBOs by visiting the retailer’s blog now and checking out the coverage of the night.
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