In China, Roche and Swiss Re Offer Insurance to Cover Biologic Drugs
Posted on November 14, 2012 at 13:41 PM EST
To increase China sales of its biologic drugs, Roche is using a strategy that works in the west: insurance. The company is working with Swiss Re to offer insurance at a nominal amount to China’s residents. Although China offers a basic level of insurance to its citizens, the plans do not cover Roche’s high-priced cancer drugs. So far, according to a Bloomberg article, six million Chinese have signed up, and ten million are expected before the end of the year. More details.... Stock Symbol: (VX: ROG) Share this with colleagues: var switchTo5x=true; stLight.options({publisher:'d7871f5b-67bc-4d30-b66f-1465d0b97213'});