November 09, 2012 at 08:00 AM EST
Crock-Pot® Seasoning Mixes Challenge Consumers to Get Crockin’ with “Crockin’ in the USA”

It’s time to get Crockin’ now that slow cooking season is here. Crock-Pot® Seasoning Mixes are encouraging home cooks across the nation to show off their slow cooking chops as the brand kicks off its first “Crockin’ in the USA” campaign. This lip-smacking competition invites Crock-Pot enthusiasts to submit their own slow cooker recipes using one of the new Crock-Pot® Seasoning Mixes. The Grand Prize winner receives free groceries for a year!

Family cooks can show off their one-pot-wonders by submitting their original recipes through posts and photos on the Crock-Pot® Seasoning Mixes Facebook page from November 1 through November 25. Participants will be encouraged to enlist their friends to vote for their recipe from November 29 through December 13.

Facebook fans can join slow cooker expert and food blogger Hope Comerford, author of “A Busy Mom’s Slow Cooker Adventures,” to vote on the winning recipe. In addition to free groceries for a year, the grand prize winner has the opportunity to present his or her original recipes and slow cooker usage tips on a dedicated page on the Crock-Pot Seasoning Mixes site for three months. The winner also has the opportunity to participate in development of a new Crock-Pot® Seasoning Mixes product.

THE SAVORY SOLUTION

According to a recent survey by Smiley360, in conjunction with B&G Foods, Inc., today’s parents often forgo home-cooked meals in order to get food on the table after a busy day. An astonishing 85% of families order takeout for dinner at least once a week, while 67% of families say, rather than trying something new, they repeat meals during the week out of convenience. Meanwhile, three out of four adults surveyed sacrifice quality time with their partners to get dinner ready for their families, and more than half say they also sacrifice quality time with their kids.

With “designed for slow cooker” blends of herbs, spices and natural flavors, Crock-Pot® Seasoning Mixes make it easy to prepare and serve flavorful, family-pleasing meals. Crock-Pot® Seasoning Mixes blend affordability, accessibility and convenience into America’s most famous pot. The mixes are available in three delicious varieties: Hearty Beef Stew, Savory Pot Roast and BBQ Pulled Pork. But that’s not all; Crock-Pot® Seasoning Mixes create more than just these classics. They make dozens of additional recipes too. They’re all posted at www.crockpotseasonings.com. With so many meals made so easy, new Crock-Pot Seasoning Mixes are must-haves for slow cooker lovers and busy families everywhere.

GET CROCKIN’

Crock-Pot® Seasoning Mixes are available in grocery stores nationwide for a suggested retail price of $1.99. Target stores carry the line next to Crock-Pot® branded slow cookers, in the appliance section. Each seasoning packet seasons 2 – 3 pounds of meat and vegetables in a slow cooker, producing meals to feed 4 to 6 people. For more information, please visit www.crockpotseasonings.com and follow us on Facebook www.facebook.com/CrockPotSeasoningMixes, Pinterest http://pinterest.com/crockpotmixes/ and Twitter @CrockPotMixes.

About B&G Foods

B&G Foods, Inc. (NYSE: BGS) and its subsidiaries manufacture, sell and distribute a diversified portfolio of high-quality, shelf-stable foods across the United States, Canada and Puerto Rico. B&G Foods’ products include hot cereals, fruit spreads, canned meats and beans, spices, seasonings, hot sauces, wine vinegar, maple syrup, molasses, salad dressings, Mexican-style sauces, taco shells and kits, salsas, pickles, peppers and other specialty food products. B&G Foods competes in the retail grocery, food service, specialty, private label, club and mass merchandiser channels of distribution. Based in Parsippany, New Jersey, B&G Foods’ products are marketed under many recognized brands, including Ac’cent, B&G, B&M, Brer Rabbit, Cream of Rice, Cream of Wheat, Don Pepino, Emeril’s, Grandma’s Molasses, Joan of Arc, Las Palmas, Maple Grove Farms of Vermont, Ortega, Polaner, Red Devil, Regina, Sa-són, Sclafani, Trappey’s, Underwood, VermontMaid and Wright’s.

About Jarden Corporation

Jarden Corporation is a leading provider of a diverse range of consumer products with a portfolio of over 100 trusted, quality brands sold globally. Jarden operates in three primary business segments through a number of well recognized brands, including: Outdoor Solutions: Abu Garcia®, Aero®, Berkley®, Campingaz® and Coleman®, ExOfficio®, Fenwick®, Gulp!®, Invicta®, K2®, Marker®, Marmot®, Mitchell®, Penn®, Rawlings®, Shakespeare®, Stearns®, Stren®, Trilene®, Völkl® and Zoot®; Consumer Solutions: Bionaire®, Breville®, Crock-Pot®, FoodSaver®, Health o meter®, Holmes®, Mr. Coffee®, Oster®, Patton®, Rival®, Seal-a-Meal®, Sunbeam®, VillaWare® and White Mountain®; and Branded Consumables: Ball®, Bee®, Bernardin®, Bicycle®, Billy Boy®, Crawford®, Diamond®, Dicon®, Fiona®, First Alert®, First Essentials®, Hoyle®, Kerr®, Lehigh®, Lillo®, Loew Cornell®, Mapa®, NUK®, Pine Mountain®, Quickie®, Spontex® and Tigex®. Headquartered in Rye, N.Y., Jarden ranks #371 on the Fortune 500 and has over 23,000 employees worldwide. For in-depth information about Jarden, please visit www.jarden.com.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50472019&lang=en

Contacts:

Allison+Partners
Megan Carroll, 646-428-0625
megan.carroll@allisonpr.com
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