Om is Life's First Trunk Show Unveils New Products to Their Comfort and Travel Accessories Line
PR Log - Oct 24, 2012 - Marina Del Rey, CA. – Just in time for holiday gift-giving and the holiday travel season – Om is Life has announced it will be holding its first Trunk Show, Monday, November 5th at Le Cellier Restaurant & Wine Bar in Marina Del Rey. The Show will feature Om is Life's latest addition to its collection, Om on the Run. Om on the Run is a multi-functional, "no bounce" belt that was specially designed for runners, travelers, and others needing a hands-free way of getting around.
As with most of the Om products, Om on the Run was born out of necessity. Said Om is Life founder Leah Murakami, "I needed something in which to carry my phone, money and keys while running, working out, or just on-the-go... yet I didn’t want to feel encumbered by it." Om on the Run proved to be just the solution. "It’s lightweight, breathable, and molds to the body, so it can be worn comfortably, even all day long. Yet it's strong enough to keep your valuables safe and secure.”
Leah originally made the belt for herself and a few friends. But positive feedback, and requests for more, prompted her decision to add this amazing new product to the Om is Life collection.
At the Trunk Show, Om is Life will also unveil new fall and winter colors of its popular OmWrap line, including deep orange, scarlet, haystack yellow, emerald and teal green, as well as several lovely earth tones. The colors are evocative of Leah's time living in the Northeast, when she flew for the Air Force. "The fall foliage in the Northeast is so vibrant and provides a wonderful palette for our OmWraps." OmWraps are scarves and shawls, made out of eco-friendly fabric Modal, that have a hidden pocket for an air-activated warmer to keep you cozy and warm all day. They make a beautiful accent to any outfit, but are also easy to bring in your bag or purse, and can double as a light coverlet during your travels.
In line with Leah's philosophy of providing comfort and relief through her products, she has chosen to donate a portion of proceeds from the event to the Arthritis National Research Foundation, whose mission is to is to fund research to discover the causes of arthritis and its related diseases, leading to new treatments, prevention and hopefully a cure.
Leah's choice is a very personal one, as her mother suffers from Rheumatoid Arthritis (RA), a debilitating disease that affects an estimated 1.5 million Americans. The Arthritis National Research Foundation funded the research that led to the discovery of tumor necrosis factor (TNF) and lymphotoxins which has resulted in the availability of biologic drugs on the market today. One of these drugs, Enbrel, has changed her mother’s life in a profound positive way.
About Om Is Life.
Om Is Life was founded by Leah Murakami. A commercial airline pilot and former military fighter pilot, Leah was unable to find a travel pillow that offered the comfort and support she wanted. Says Murakami, “I spent over half my life on the road and could seldom get a comfortable rest. I yearned for a neck pillow that would allow me to sleep restfully while in an upright position. And after searching long and hard, I realized that if I wanted the perfect travel pillow, I would have to design it myself!” Years later, she came up with the ultimate travel pillow, the OmTraveler.…and Om is Life was born.
Om is Life was founded with the belief that the finest materials and quality workmanship make better products. This philosophy drives all of the company’s product lines, which are made from natural or sustainable sources whenever possible. All Om Is Life products are made in the United States, with the goal of bringing comfort and relief to our customers and to our world.
Om Is Life continues to create products that combine Leah’s appreciation for comfort with her love of the earth and her joy in travel. For Leah, “Om is where the heart is!”
For more information about Om is Life and their products, please visit www.omislife.com