PR Log - Oct 22, 2012 - Hard pressed families faced with the pressure of Christmas toy purchases have a new resource, a website that brings them honest reviews from the end users themselves, children.
TTR research some of the best selling toys and games on the market, as well as picking up real gems from small independent manufactures, gathering feedback from both parents and children. Users can also see clips of the toys in action with the real consumers. http://www.toptoyreviews.co.uk/video-gallery/
Sarah Ewen, the owner and brains behind the site, when commenting on why she set it up said, “It’s a classic problem, you see the manufactures description, but know all to well the frustration of seeing that toy you’ve just bought being tossed aside, never to see daylight again, pushed to the back of the toy cupboard.”
“I was looking for honest reviews on the products, I couldn’t find an answer, so I decided to do something about it.”
Using a combination of parent and children’s feedback as well as TTR’s own product videos, users get an insight into the toy and it's value not provided anywhere else.
Sarah commenting on the reviews states that: “What I love about children is their honesty and you can’t fake that .... they tell you exactly what they think.”
What TopToyReviews provides:
• Parent and children’s reviews and videos of real consumers using the products. • Classification of products - age and type suitability • Easy to follow product ratings • Newsletters with review updates and special offers • A community of savvy users and reviewers
Sarah believes that “Forewarned is forearmed... We want to give everyone the chance to be fully informed about a product before they buy it.” TTR keeps the dust off toy purchases and the gift receivers happy past Christmas Day.