October 22, 2012 at 10:00 AM EDT
Monique Lhuillier Fine Jewelry Now Available Exclusively at Blue Nile
Fine Jewelry Bridal Collection Offered in Four Distinct Styles

LOS ANGELES, Oct. 22, 2012 (GLOBE NEWSWIRE) -- Internationally renowned fashion and bridal designer, Monique Lhuillier, announced today that her highly-anticipated engagement and wedding band collection is now available exclusively at Blue Nile (Nasdaq:NILE), the premier online jeweler (www.bluenile.com).

Inspired by the designer's romantic, couture bridal creations, Monique Lhuillier Fine Jewelry comprises a thoughtfully curated assortment of engagement rings and wedding bands that reflect the sophistication, elegance and femininity of the Monique Lhuillier brand. The collection is made with premium quality platinum and set with Blue Nile diamonds, among the finest in the world. Each piece is adorned with a pink sapphire, representing Monique Lhuillier's trademark accent color and symbolizing a blushing bride.

"Engagement rings and fine jewelry are natural extensions of the Monique Lhuillier brand. Expanding into relevant and meaningful categories is a key initiative of the company," said Monique Lhuillier. "I'm thrilled to be partnering with Blue Nile on this new venture."

"Our partnership with Monique Lhuillier underscores the commitment we've made to evolving the Blue Nile brand and broadening its awareness among young women," said Engle Saez, Blue Nile chief marketing officer. "More than any other bridal designer, Monique Lhuillier captures the essence of today's modern bride, and when combined with Blue Nile's reputation for using only the highest-quality diamonds, brides-to-be can create a look that's nothing short of remarkable."

Monique Lhuillier Fine Jewelry includes engagement rings and wedding bands ranging in price from $1,800 to $5,000, and is now available worldwide exclusively at Blue Nile (www.bluenile.com). The collection is available in four unique styles:

Romance

Inspired by Monique Lhuillier's lace wedding gowns, this style features interlacing bands of pavé-set diamonds that complement a floral motif.

Tradition

Simple, yet elegant, this style's pieces offer luxurious interpretations of traditional profiles that make them unique, yet timeless.

Antiquity

Each piece embodies the glamour of the past, but is redesigned for today's bride. The settings feature rich detail as seen in Monique Lhuillier's more elaborate bridal designs.

Modernity

For the bride who wants to make a modern fashion statement. Micropavé diamonds embrace the center stone, giving the piece a fine-lined, modern aesthetic.

Additional Monique Lhuillier pieces, including earrings, necklaces and pendants will be unveiled in time for Valentine's Day.

About Monique Lhuillier

Monique Lhuillier is internationally recognized as one of America's foremost couture bridal and ready-to-wear brands. Established in 1996 by Monique Lhuillier and her husband, Tom Bugbee, the Company is considered one of the leading fashion houses and continues to produce its couture collections in the United States in its downtown Los Angeles headquarters. Monique Lhuillier's signature design sensibility has led to the launch of licensed products, transforming the company into a luxury lifestyle brand. Licensed products include: tabletop, bridesmaids dresses, stationery, home fragrance and ML Monique Lhuillier, a diffusion eveningwear collection. Monique Lhuillier products are distributed through Monique Lhuillier stores, premium department stores, and specialty stores throughout the world, including the Americas, Europe, the Middle East, Asia, and Australia.

About Blue Nile, Inc.

Blue Nile, Inc. is the leading online retailer of diamonds and fine jewelry. The Company delivers the ultimate customer experience, providing consumers with a superior way to buy engagement rings, wedding rings and fine jewelry. Blue Nile offers in-depth educational materials and unique online tools that place consumers in control of the jewelry shopping process. The Company has some of the highest quality standards in the industry and offers thousands of independently certified diamonds and fine jewelry at prices significantly below traditional retail. Blue Nile can be found online at www.bluenile.com. Blue Nile's shares are traded on the Nasdaq Stock Market LLC under the symbol NILE.

The Blue Nile, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=9579

CONTACT: Josh Holland
         Blue Nile, Inc.
         206-336-6773
         joshh@bluenile.com
         
         Libby Haan
         Haan Projects
         212-366-4266
         libby@haanprojects.net
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