Abhijit Das Launches E Book - "retail Management (indian Context)"
PR Log - Oct 08, 2012 - ABHIJIT DAS LAUNCHES EBOOK - RETAIL MANAGEMENT (INDIAN CONTEXT) WITH www.pothi.com
New Delhi -- Abhijit Das, released E-Book
“RETAIL MANAGEMENT (INDIAN CONTEXT).
This also marks growing importance of online reading with growing importance of tablets. The e-book business will grow faster than people think. Innovations from Amazon and Apple have increased the velocity at which we consume e-books.
This books gives insight to modern retailing practices with special emphasis on complex aspects of retailing like merchandise management, strategic retail management, financial analysis, modern IT practices etc. The book also gives insight to almost all key elements of retail organization. Intended not only college students and university students; this book will be key for many professional who want to understand retail management or opt for retail career. Book has been divided seamlessly in to key chapters which then disseminates win to key points and sub chapters. Theories have been paired up with key retail industry example with key questions at the end to test your learning about concepts. This book also has some most prominent case studies to tied up concepts to practices.
About the Author:
A professional with entrepreneurial aptitude with over 14 years of experience and demonstrated record of exceeding profitability goals, turning around units, and driving increased revenues and market share. Accomplished, senior management professional with broad retail marketing experience, encompassing strategic planning, research and integrated marketing channels including digital marketing. High energy leader experienced in leading multi-unit companies. Excel in operations management, improving bottom lines, retail and asset management, retail property expansion management, revenue growth, financial management and driving operational excellence. Champion a strong focus on customer satisfaction and loyalty. In-depth knowledge of property management principles, procedures, and standards, as applied to public facilities. Abhijit Das; has been associated with many companies like: Fountain Head communications, Holiday Inn Hotels, Sercon India, Ansal API, Delhi Duty Free (GMR-AER RIANTA JV).
Abhijit presently Heads Marketing for Delhi Duty Free; India’s Largest Premium Duty Free Retailer. With Delhi Duty Free – Abhijit is credited with launching many of India’s/ Region’s First marketing programs which is helping change the way travel retail is perceived in the India and region.
Abhijit Das also has role in family business and assists in a start up Home Delivery Food business called “Dilli Kitchen”.
Abhijit Das has already authored another book which is very successful called “Mall Management”.