October 08, 2012 at 08:00 AM EDT
BrightPoint Americas Announces Comprehensive Distribution and Services Agreements With eTrak

INDIANAPOLIS, Oct. 8, 2012 (GLOBE NEWSWIRE) -- Brightpoint, Inc. ("BrightPoint") (Nasdaq:CELL), a global leader in providing device lifecycle services to the wireless and high-tech industries, today announced that its subsidiary, Brightpoint North America L.P. ("BrightPoint Americas"), has entered into a distribution agreement and a services agreement with eTrak Corporation ("eTrak"), a leading maker of wireless location-tracking devices for the enterprise and consumer markets.

Under the terms of the agreements, BrightPoint Americas will provide a comprehensive, end-to-end suite of device lifecycle services for eTrak's location-tracking devices throughout the United States, including retail distribution, inventory management, packaging, order fulfillment, transportation management and reverse logistics.

"eTrak is committed to making location-tracking machine to machine ("M2M") devices affordable for the consumer and business markets," said Gary Menees, Vice President Sales and Business Development, eTrak. "BrightPoint has an excellent reputation in serving connected device manufacturers and we are confident BrightPoint's unique combination of services will further assist us in our mission of providing our customers with the most technologically advanced location tracking products."

"We are excited to support eTrak and their mission to provide affordable, innovative, M2M connected devices," stated J. Mark Howell, BrightPoint's President Americas. "eTrak's cutting-edge products, powered by Verizon Wireless' network, provide consumers with peace of mind. We are pleased to include eTrak's location-tracking devices in our portfolio of innovative connected devices BrightPoint offers to national retailers."

About eTrak

Dallas-based eTrak produces location-tracking devices for the consumer, business and government markets. Manufactured in the United States, eTrak Powered by Verizon are small, lightweight devices that can be worn on the wrist, ankle, around the neck - or attached to a keyring, belt, backpack or shoelace. The product also can be placed in a pocket, suitcase, car or other places. eTrak devices operate on a patent-pending "Hybrid Tracking System" incorporating Wi-Fi access points, Cell-ID and GPS to ensure pinpoint accuracy of a person, pet or object. Find more information on the products at www.etrak.com.

About Brightpoint, Inc.

Brightpoint, Inc. (Nasdaq:CELL) is a global leader in providing device lifecycle services to the wireless and high-tech industries. In 2011, BrightPoint handled more than 112 million wireless devices globally. BrightPoint's 5 key service areas – Plan, Market, Customize, Move, Recover, offer over 110 innovative services, such as distribution channel management, procurement, inventory management, reverse logistics and repair services, software loading, kitting and customized packaging, fulfillment, product customization, eBusiness solutions, and other outsourced services that integrate seamlessly with its customers' IT systems and operations. BrightPoint's effective and efficient platform allows its customers to benefit from rapidly deployed, flexible and cost effective solutions. BrightPoint has more than 4,000 employees, as well as a significant number of temporary staff, and a global footprint covering more than 35 countries, including 13 Latin American countries through its investment in Intcomex, Inc. In 2011, BrightPoint generated revenue of $5.2 billion, from customers in over 75 countries. BrightPoint provides distribution and customized services through over 100,000 points-of-sale and to over 25,000 B2B customers worldwide. Additional information about BrightPoint can be found on its website at www.BrightPoint.com, or by calling its toll-free Information and Investor Relations line at 877-IIR-CELL (877-447-2355).

CONTACT: Brightpoint, Inc.
         Tom Ward
         Investor Relations
         317-707-2745
         
         Brightpoint, Inc.
         Bill Casey
         Global Marketing
         317-707-2057
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