Wells Fargo will spark local interest in home-buying while focusing on the revitalization of
neighborhoods through its innovative sustainable housing program – CityLIFTSM. The two-day
event will provide prospective homebuyers with the opportunity to see if they qualify for down payment
assistance of $15,000. The event will also provide resources such as homebuyer education sessions and
affordable home tours.
Philadelphia is one of 20 cities that will benefit from a total of $170 million Wells Fargo has
committed through its LIFTSM programs (including NeighborhoodLIFTSM and CityLIFTSM) to
support sustainable housing in cities affected by the economic downturn.
This program, which is a first for the financial services industry, is being held in collaboration with
the City of Philadelphia and the non-profit organization NeighborWorks America and its local affiliate,
New Kensington Community Development Corporation, to execute the program.
The NeighborhoodLIFTSM program is a collaboration between Wells Fargo Bank, N.A.,
the Wells Fargo Foundation, Neighborworks America, an independent non-profit organization, and local
The CityLIFTSM program is designed to provide down payment assistance and homebuyer
education programs in areas most impacted by the financial crisis. The program was developed in response
to the 2012 U.S. Department of Justice Settlement, and is a collaboration between Wells Fargo Bank N.A.
and Neighborworks America.
Prospective homebuyers are encouraged to register to attend the event at
www.wellsfargo.com/citylift; walk-ins are also welcome.
Sept. 21 -22, 2012
10 a.m. – 7 p.m.
Pennsylvania Convention Center, Hall D
|1101 Arch Street|
MEDIA COVERAGE INVITED. To access the event, all members of the media are
encouraged to contact Barbara Nate, 215-670-3972 (office), 267-234-2720 (cell) or