PR Log - Aug 30, 2012 - Funny Health Care Reform Video The Latest Kyle’s CPA Video Blog
ST. LOUIS (August 30, 2012) Brown Smith Wallace has released the fourth in the series of Kyle’s CPA Video Blogs, this one tackling the health care reform issue. In this episode, Kyle gets input from his homeless brother, Karl. Watch the video and find out what The Patient Protection and Affordable Care Act (PPACA) portends and why the IRS Think Tank is back on the case. You can see the video at http://www.bswllc.com/Kyle-on-Health-Care-Reform.
“Look for the primary research Kyle conducts with his homeless brother,” Mike Bowlan, director of marketing for Brown Smith Wallace says. “And, after a long hot summer of bleary-eyed homework on PPACA, Kyle’s ready to break out. Stay tuned for the musical finale!” Bowlan notes that there is also a serious purpose to the video in that it takes people to important content about health care reform. In fact, he says, “if you click through, you can get a PPACA compliance timeline for employers.”
The videos are created by Kyle Dodwell, a senior auditor in Brown Smith Wallace’s national insurance practice. Most recently, his vlogs have been featured in “Getting the Right Balance: That Modern Digital Marketing Sound” in the Chief Outsiders blog, where Bowlan was asked to provide a guest blog on digital marketing in professional services, and the BBR Marketing Agency blog article, “Accounting Humor: Oxymoron or Brilliant Marketing Strategy,” where Bowlan was interviewed about how the vlog developed and what return it had provided.
Kyle’s CPA Video Blog has received considerable acclaim in the profession and with accounting media, including a feature spot as one of the top ten branding ideas in professional services on an independent professional services marketing blog produced by Hinge Marketing.
About Brown Smith Wallace Brown Smith Wallace is the second-largest locally owned full-service CPA and business consulting firm in the St. Louis metro area. With 200 employees and offices in St. Louis, St. Charles and Glen Carbon, Ill., Brown Smith Wallace is the only firm that makes A Measurable Difference™ to its clients by delivering six measurable differences, which includes a guarantee in writing. For more information, please visit www.bswllc.com, call 314-983-1200 or follow us on LinkedIn, Facebook or Twitter.
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