AlixPartners Unveils New Microsite, 'Analytics Challenge' to Showcase Its Unique IT & Applied Analytics Capabilities
'One-Stop-Shopping' for Clients Tired of Spending Too Much on IT, Not Getting Needed Business Insights

NEW YORK, Aug. 28, 2012 (GLOBE NEWSWIRE) -- AlixPartners, the global business-advisory firm, today unveiled a new Internet microsite showcasing the firm's IT & Applied Analytics Practice, an international team of both IT performance-improvement experts and data-analytics experts dedicated to helping clients worldwide improve business performance by streamlining IT costs and driving more value out of their data. The new microsite ( features information on the practice's capabilities, intellectual capital, videos featuring practice leaders, a video commercial plus the "AlixPartners Analytics Challenge," a fun, online challenge for anyone with exceptional skills in analytics and business to perhaps qualify for a job at AlixPartners.

Said Meade Monger, global co-lead of both AlixPartners' Information Management Services business unit IT & Applied Analytics Practice:  "The statistics are sad and they are compelling:  After years of mega-spending on IT, from big ERP implementations to today's 'big data' projects, companies and owners worldwide are increasingly dissatisfied with their ROI on all that spending and with the lack of true business insights being gleaned from their data.  AlixPartners hears those frustrations, and our IT & Applied Analytics Practice stands apart from its competitors in offering unmatched business acumen for IT transformation plus world-class analytics expertise for business intelligence. In short, we're the firm with 'one-stop shopping' for clients who feel they are spending too much on IT and/or not getting the business insights that they deserve.

Said Steve Deedy, global co-lead of both AlixPartners' Information Management Services business unit IT & Applied Analytics Practice:  "IT technologies today have evolved to the point that, more often than not, there are lower-cost solutions to problems and opportunities that in the past would have routinely been addressed only with high-cost systems and projects. The key to making lower-cost solutions work effectively in real-world settings is having deep business expertise along with deep IT expertise – both of which AlixPartners' professionals definitely possess.  We offer fast, less-expensive and commonsense solutions to companies and owners interested in finally getting more out of their IT."

The average managing director at AlixPartners has more than 25 years of relevant business experience, and the firm's analytics work is often used as evidence in courtroom settings and its IT experts are often called upon to testify as expert witnesses.

AlixPartners' IT & Applied Analytics Practice is part of the firm's Information Management Systems business unit, which provides information services across all of the firm's market offerings worldwide.  AlixPartners also boasts state-of-the-art technology and support infrastructure, including hosting and processing centers on four continents, with a total of more than one petabyte of processing power (equal to one quadrillion bytes).

The AlixPartners Analytics Challenge uses disguised but real-world data sets to challenge analytics experts in the general public who enjoy working with ambiguous, incomplete and/or duplicative data.  Each Challenge submission will be judged by a panel of experts at AlixPartners, and those submissions that display truly exceptional skills in both analytics and business expertise will be considered for employment in the IT & Applied Analytics Practice.  The Challenge runs indefinitely.

Other leaders in AlixPartners' IT & Applied Analytics Practice include, by home region:


Drew Carter, an expert in generating revenue and profit growth through deep, customer-level data analytics and predictive modeling.  A "big data" expert, he previously was a partner at Opera Solutions Growth Analytics as well as leader of that firm's digital strategy practice.  He has done work for many Fortune 500 companies.

Bruce Myers, an expert in assisting companies plan and execute IT transformations, IT-enabled business improvements and carve-out/post-merger integration programs.  He has more than 30 years of experience, including serving as a partner at Ernst & Young and McKinsey & Co.  His work has ranged across a variety of industries, including consumer- and industrial-products manufacturers, retailers, distributors, banks, health care and utilities. 

Nord Samuelson, an expert in integrated analysis who has 25 years of experience in strategic counseling, technology counseling and technology implementation.  He is responsible for more than 40 successful technology-enabled process- redesign initiatives in Fortune 500 companies—each resulting in millions of dollars of savings. He has also led many companies as an executive in both the business and technology worlds. 

EMEA (Europe, Middle East and Africa)

Rob Hornby, based in the U.K., has worked in start-ups and FTSE 100 corporations as well as consulting, and has held senior positions at Old Mutual's Skandia division and Sky Television PLC.  He is expert at helping transform and restructure IT departments, leading to new, better business strategies as well as cost reduction.

Amir Hosseini, based in France, has more than 25 years of experience in managing IT service and software businesses in Europe and the U.S. with full P &L responsibilities. In addition, he has successfully led IT projects for many companies, including serving as interim CIO and leading in IT strategy, IT due diligence, large-program turnarounds, IT M &A and IT-outsourcing contract negotiation. Prior to joining AlixPartners, he was a board member and managing director at IDS Scheer AG.

Andreas Rueter, based in Germany, has more than 22 years of experience as a management consultant, investor and executive, mainly in the IT, technology and Internet spaces. He has led many IT transformation and IT cost-reduction projects in various industries, and has taken on leadership roles in start-up and growth companies as well as in large corporations.  He is also author of the book IT Governance in der Praxis.


David Carlson, who has more than 20 years of experience in IT, consulting and implementation. He is an expert at fixing troubled projects, reducing pesky IT costs and developing operations for business support, and was worked  in industries from telecom and high-tech to mining and manufacturing. 

About AlixPartners

AlixPartners, LLP is a global business-advisory firm offering comprehensive services in four major areas: enterprise improvement, turnaround and restructuring, financial advisory services and information management services. Founded in 1981, the firm has offices around the world, and can be found on the Web at

The AlixPartners LLP logo is available at

CONTACT: Tim Yost (AlixPartners)
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