July 31, 2012 at 05:00 AM EDT
OBJE Begins Development of First Online Game

Obscene Interactive, the gaming subsidiary of OBJ Enterprises, Inc. (OTCBB:OBJE), and Source Street, LLC, are thrilled to announce that development has begun on the joint venture’s very first online game.

The project will be a social, turn-based tower defense game based on the popular free-to-play model. In-game upgrades and add-ons will be monetized through wireless micro-transactions. Translation – more fun, more players, more revenue.

“We’re ecstatic that development of our first game is underway, and we look forward to delivering a fun and innovative product,” said OBJE CEO Paul Watson. “We’re very fortunate to have found the perfect joint venture partner in Source Street as well as the perfect game developer to engineer a real success in the booming social and mobile gaming market.”

Emerging game developer Novalon Games will develop the new game. The joint venture established Novalon over the past few weeks for the project due to the collective synergies of our new team and their combined creative talent. OBJE’s joint venture partnership with Source Street will allow Obscene Interactive to focus on providing a development framework, project milestones and a marketing plan while Source Street and Novalon manage the coding and design work.

OBJE signed a joint venture agreement with Source Street earlier this year.

Thanks to the viral nature of social platforms and the increasing usage of mobile devices, fun new games and applications can potentially reach millions of users within seconds. Obscene Interactive is helping to develop innovative, robust mobile games and applications for the multi-billion-dollar online gaming market.

For more information on OBJE’s mission to deliver the next generation of socially connected video games, please visit www.obsceneinteractive.com/investors.html.

Obscene Interactive is a division of OBJ Enterprises, Inc., that is working to develop innovative products to service the fast-growing social gaming sector alongside companies such as Zynga Inc., Glu Mobile Inc. (NASDAQ: GLUU), The9 Limited (NASDAQ: NCTY) and Majesco Entertainment Co. (NASDAQ: COOL).

About Obscene Interactive

Obscene Interactive (OTCQB: OBJE) is an emerging global developer of social gaming applications. OBJE's cutting-edge technology platform enables its titles to be accessible to a broad audience of consumers all over the world, supporting multiple platforms for universal appeal. Obscene Interactive is focused on delivering the best in social gaming solutions to the mass market. For investment information and performance data, please visit www.ObsceneInteractive.com/investors.html.

Notice Regarding Forward-Looking Statements

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words "believes," "expects," "anticipate" or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone's past success, either financial or strategic, is no guarantee of future success. This news release speaks as of the date first set forth above and the company assumes no responsibility to update the information included herein for events occurring after the date hereof.

Contacts:

OBJ Enterprises, Inc.
Paul Watson, 941-952-5825
President and CEO
info@obsceneinteractive.com
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