NEW YORK, July 25, 2012 /CNW/ - Ann Taylor announces that award-winning actress Kate Hudson will return as their face for fall 2012, making her the first celebrity spokesperson to grace the brand's campaigns for three consecutive seasons. The extended partnership reflects the dynamic relationship that has developed between Ann Taylor and Kate Hudson as well as the positive response from the brand's clients to the Ann Taylor spring and summer campaigns.
"We are thrilled to continue our collaboration with Kate - someone who leads a full life and who captures the spirit of the Ann Taylor woman. She truly represents our continued commitment to celebrating women of substance and style," said Brian Lynch, Brand President of the Ann Taylor division of ANN INC.
"I am really excited to continue as the face of Ann Taylor for another season," said Hudson. "My experience with the Ann Taylor family has been collaborative and fun and that means everything to me. Everybody truly believes in the brand and they are doing amazing things! The fall collection is incredible. I feel like I have been really lucky to be a part of it - it's a really nice, wonderful family that I'm proud to represent."
The campaign was shot by famed fashion photographer Tom Munro at the Craven Estate, a French chateau-inspired estate in Pasadena, California. The fall 2012 images feature Hudson wearing some of her favorite looks from the collection, including a mix of stylish dresses and chic separates in the season's statement prints and vibrant pops of color. The campaign embodies the essence of the modern woman, yet is inspired by the continental glamour of 1960s Paris.
The new Ann Taylor fall collection captures a woman's sensuality and confidence," added Hudson. "I love the 60s Parisian influence, animal prints, silhouettes and bold, bright colors. The pieces are stylish, versatile and comfortable."
The brand has become a favorite style destination for modern American women, and continues to attract some of the world's most celebrated style icons as its biggest fans, including First Lady Michelle Obama, Angelina Jolie, Diane Kruger, Katie Holmes, Heidi Klum, Naomi Watts, Milla Jovovich, Rachel Bilson, Jessica Biel, Halle Berry, Jessica Alba, Jennifer Morrison, Tina Fey, Olivia Wilde, Sofia Vergara and more.
All items featured in the fall 2012 campaign are available starting in mid-August in Ann Taylor stores nationwide and on www.anntaylor.com. It will also be available in Toronto Canada beginning in October 2012.
About Ann Taylor
Ann Taylor defines what it means to be chic, smart and sophisticated. Always relevant, always stylish—Ann Taylor offers beautiful, refined, wear-now pieces designed for how women live today. Ann Taylor operates 280 stores across the United States, as well as an e-commerce website at www.anntaylor.com. Ann Taylor is a division of ANN INC (NYSE: ANN).
SOURCE Ann Taylor
Image with caption: "Kate Hudson strikes a sultry pose while shooting Ann Taylors Fall 2012 ad campaign at a private estate in Pasadena California (CNW Group/ASC Public Relations Inc.) (CNW Group/Ann Taylor)". Image available at: http://photos.newswire.ca/images/download/20120725_C2467_PHOTO_EN_16412.jpg
Image with caption: "Kate Hudson returns as the face of Ann Taylors Fall 2012 ad campaign wearing the brands White Leopard Dress Bow Belt and Cabochon (CNW Group/ASC Public Relations Inc.) (CNW Group/Ann Taylor)". Image available at: http://photos.newswire.ca/images/download/20120725_C2467_PHOTO_EN_16413.jpg
Image with caption: "Kate Hudson wears the Crepe Bow Dress Pearl Enamel Bangles and Floral Bracelet in the brands Fall 2012 ad campaign (CNW Group/ASC Public Relations Inc.) (CNW Group/Ann Taylor)". Image available at: http://photos.newswire.ca/images/download/20120725_C2467_PHOTO_EN_16414.jpg