May 24, 2012 at 13:19 PM EDT
Glu Mobile First Game Developer to Offer Android Subscriptions on Google Play; Launches Glu VIP Club

Glu Mobile Inc., a leading global developer and publisher of freemium games for smartphone and tablet devices, today announced the launch of its new Android™ subscription service, Glu VIP Club. Glu also announced today a universal currency called Glu Credits for use across top Glu Android titles.

The Glu VIP Club allows users to receive significant bonus Glu Credit value as part of a monthly membership fee. Glu Credits are a universal currency available for purchase by Glu gamers on Google Play™, and can be applied toward items in a game’s store across top Glu Android titles.

“The availability of subscriptions on Google Play marks a significant inflection point for mobile gaming on Android devices,” said Niccolo de Masi, President and CEO at Glu. “The Glu VIP Club leverages Glu Credits to offer compelling value and a frictionless experience to the growing community of Glu gamers on Android. We’re pleased to be the first game developer to launch subscriptions and a universal currency across our rapidly expanding catalog of Android games.”

The subscription based Glu VIP Club allows users to earn, purchase and spend Glu Credits in any game that utilizes the universal Glu Credits currency. With a deep and increasing catalog of games, players who join the Glu VIP Club have an enormous variety of in-app virtual items to add into their gameplay. Glu VIP Club membership benefits also include entry into monthly VIP Sweepstakes.

The monthly VIP Sweepstakes include:

  • All Glu VIP Club members are entered into monthly VIP Sweepstakes for the chance to win a wide range of exciting prizes.
  • Silver members are entered into the monthly Silver VIP Sweepstakes, while Gold members are entered into both the monthly Silver VIP Sweepstakes and the monthly Gold VIP Sweepstakes for double the chance to win prizes.
  • Prizes vary from month to month. A list of current and past prizes, along with the Glu VIP Club Sweepstakes rules, is available at: http://m.glu.com/android/sweepstakes.

The Glu VIP Club is coming soon to the following games on Google Play:

  • Frontline Commando – One Man. One War. You are the Frontline Commando. http://bit.ly/LbIa23
  • Deer Hunter Reloaded – The most realistic and authentic hunting simulation! Bag the biggest game out there! http://bit.ly/JPpreY
  • Blood & Glory – Battle in the arena and entertain crowds in a fight to the death. http://bit.ly/JNM706
  • Samurai vs. Zombies Defense – Play as a Samurai and defend your village against hordes of attacking zombies! http://bit.ly/JkdPDw
  • Contract Killer: Zombies – Save the remnants of humanity by slaughtering every zombie in your path! http://bit.ly/JNO64m
  • Contract Killer – Enforcer or Assassin, call it what you like – you’re a Contract Killer. http://bit.ly/JkeFjO
  • Lil’ Kingdom – Work and play in your own lil’ underground kingdom! http://bit.ly/KUZ0FM
  • Gun Bros Multiplayer – Don’t be a T.O.O.L…Enlist with the Gun Bros today! http://bit.ly/KdiLGC
  • Big Time Gangsta – Small time thugs don’t survive in these streets! http://bit.ly/JjQyT6

Glu Mobile

Glu Mobile (NASDAQ:GLUU) is a leading global developer and publisher of freemium games for smartphone and tablet devices. Glu is focused on creating compelling original IP games such as GUN BROS, DEER HUNTER, BLOOD & GLORY, and SAMURAI VS. ZOMBIES DEFENSE on a wide range of platforms including iOS, Android™, Windows Phone, Google Chrome, and MAC OS. Glu’s unique technology platform enables its titles to be accessible to a broad audience of consumers globally. Founded in 2001, Glu is headquartered in San Francisco with major offices outside Seattle, and overseas in Brazil, Canada, China, and Russia. Consumers can find high-quality entertainment created exclusively for their mobile devices wherever they see the ‘g’ character logo or at www.glu.com. For live updates, please follow Glu via Twitter at www.twitter.com/glumobile or become a Glu fan at Facebook.com/glumobile.

DEER HUNTER, FRONTLINE COMMANDO, BLOOD & GLORY, SAMURAI VS. ZOMBIES DEFENSE, CONTRACT KILLER: ZOMBIES, CONTRACT KILLER, LIL’ KINGDOM, GUN BROS, BIG TIME GANGSTA, GLU, GLU MOBILE and the ‘g’ character logo are trademarks of Glu Mobile Inc. Android and Google Play are trademarks of Google, Inc.

Contacts:

Glu Mobile Inc.
Adam Flanders, 415-800-6146
PR@glu.com
or
Jason Enriquez, 415-852-0934
jason.enriquez@glu.com
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