What: A Preview Party at Sunflower Market, a new organic and natural food market designed to meet the increasing customer demand for natural and organic foods at value prices When: Tuesday, August 29, 2006 from 5 pm-8 pm Where: Lincoln Park 1910 North Clybourn Chicago, IL 60614 (free parking on south side of store) Why: To provide the media a "sneak peek" at this exciting new concept in organic and natural foods. How is it different? Sunflower Market is able to offer high quality organic and natural foods for less because its operations are built around an efficient and smart store: First, its smart use of technology eliminates unnecessary costs: -- It's the first natural and organic foods store to offer self checkout -- It's also the first grocery store of any kind in the nation whose products are 100 percent scan-able. An automated scale system allows customers to self-label all products sold by the pound resulting in a far speedier check-out process -- It uses Pay-By-Touch(TM) technology. The first natural and organic foods store to do so, its biometric system links checking/debit account information to a digital fingerprint to simplify the check-out process Second, its self-service orientation delivers streamlined operations that increase employee productivity while reducing "back-of-the-house" labor -- As an example, Sunflower Market's produce arrives from farm to shelf with fewer touch points than conventional produce. It's stocked -- in its original packaging -- directly into an all-glass, walk-in produce cooler, thus eliminating the need for extra storage, requiring less labor, reducing handling, and ensuring optimum freshness Contact: Susan Schneider, GreenHouse, (312) 278-6040, firstname.lastname@example.org
About Sunflower Market
Sunflower Market is a new chain of natural and organic food markets designed to meet the increasing customer demand for organic foods at value prices. Sunflower Markets, LLC, is headquartered in Minneapolis, MN. The first prototype Sunflower Market opened on January 11, 2006 in Indianapolis, IN. The Chicago neighborhood of Lincoln Park, IL is the site of the second Sunflower Market; three additional new store openings are planned in Columbus, OH in August and September 2006, and spring 2007. Sunflower Market plans to open 50 new stores throughout the U.S. over the next five years. For more information, visit www.sunflowermarkets.com.