November 16, 2011 at 11:30 AM EST
NOOK Tablet Launches to Big Order Volume

Barnes & Noble, Inc. (NYSE: BKS), the leading retailer of content, digital media and educational products, began shipping its highly anticipated NOOK Tablet, the company’s fastest and lightest tablet with the best in HD entertainment, one day ahead of schedule to customers who pre-ordered the product. Featuring Barnes & Noble’s award-winning color reading experience and the best-in-breed entertainment services, including Netflix, Hulu Plus and Pandora, NOOK Tablet will begin arriving today and throughout the week to customers who pre-ordered the device online and reserved units in Barnes & Noble stores. Also starting today, the hit product will be available for demonstration and for purchase, along with the $99 NOOK Simple Touch and the Award winning NOOK Color, at the over 700 conveniently located Barnes & Noble Stores. NOOK Tablet will also be available at Best Buy and Books-A-Million this week and at Staples beginning next week. Customers will be able to buy NOOK Tablet at other leading retailers this holiday season, including Target, Radio Shack, OfficeMax, QVC, PC Richards, Fry's and hhgregg.

Everything you want in a reading and entertainment device, NOOK Tablet offers breakthrough battery life and the best media experience on the world’s most advanced VividView color touchscreen, including access to movies, TV shows, music, interactive books and magazines, thousands of must-have apps, lightning-fast Web, email and smooth video streaming for just $249. Following the product announcement on November 7, Barnes & Noble began taking pre-orders at www.nook.com and allowing customers to reserve units in company stores.

“NOOK Tablet is the best wireless reading and entertainment tablet in the 7-inch class, and the customer response has been even greater than anticipated,” said William Lynch, Chief Executive Officer of Barnes & Noble. “At these super-low prices, NOOK Tablet, NOOK Color and the $99 NOOK Simple Touch represent the highest-quality portfolio of reading and entertainment products on the market at the best value. We welcome customers to learn more about our best-selling NOOK product line from our friendly and well-trained NOOKsellers at our new NOOK Digital Shops at their neighborhood Barnes & Noble.”

For customers shopping for the perfect holiday gift this season, Barnes & Noble offers Always Free NOOK Support in all of its neighborhood bookstores and new NOOK Digital Shops, with more than 40,000 NOOKsellers across the country ready to assist customers with choosing the right product for their needs, setting up their NOOK devices or choosing their next great read.

About NOOK® from Barnes & Noble

Barnes & Noble's NOOK brand of eReading products makes it easy to read what you love, anywhere you like™ with a fun, easy-to-use and immersive digital reading experience. With NOOK, customers gain access to Barnes & Noble's expansive NOOK Store of more than 2.5 million digital titles, and the ability to enjoy content across a wide array of popular devices. The new NOOK Tablet is Barnes & Noble’s fastest, lightest tablet with the best in HD entertainment from top services and everything you want in a tablet at a great value ($249). Both NOOK Tablet and the award-winning NOOK Color ($199) feature a stunning 7-inch VividViewColor Touchscreen to read all of the content you love, shop popular apps, connect via email, browse the Web and more. The NOOK Simple Touch($99), is the fastest, easiest to use reader with the world’s best reading screen and the longest battery life. Barnes & Noble offers NOOK owners Always Free NOOK Support in any of its more than 700 bookstores, as well as free Wi-Fi® connectivity to enjoy the Read In Store feature to read NOOK Books for free, and the More In Store program, which offers free, exclusive content and special promotions. Barnes & Noble was the first company to offer digital lending for a wide selection of books through its LendMe® technology, available through NOOK eReading products. Find NOOK devices in Barnes & Noble stores and online at www.BN.com, as well as at Best Buy, Walmart, Staples, Target, Radio Shack, Books-A-Million, OfficeMax, Fred Meyer, P.C. Richard & Son stores, Fry’s Electronics, hhgregg and Systemax Inc. retailers.

In addition to NOOK devices, Barnes & Noble makes it easy for customers to enjoy any book, anytime, anywhere with its FREE NOOK Reading Apps, available at www.nook.com/freenookapps. Customers can use Barnes & Noble's free eReading software to access and read books from their personal Barnes & Noble digital library on devices including iPad, iPhone®, iPod touch®, Android smartphones and tablets, PC and Mac®. Lifetime Library™ helps ensure that Barnes & Noble customers will always be able to access their digital libraries on NOOK products and software-enabled devices and BN.com. Barnes & Noble also offers NOOK Study (www.nookstudy.com), an innovative study platform and software solution for higher education, NOOK Kids™ (www.nookkids.com), a collection of digital picture and chapter books for children, and NOOK Books en español (http://www.barnesandnoble.com/ebooksenespanol), the first-ever Spanish language digital bookstore in the United States.

For more information on NOOK devices and eReading software, updates, new NOOK Book releases, Free Friday NOOK Books and more, follow us on www.twitter.com/nookBN and www.facebook.com/nookBN.

About Barnes & Noble, Inc.

Barnes & Noble, Inc. (NYSE:BKS), the world's largest bookseller and a Fortune 500 company, operates 704 bookstores in 50 states. Barnes & Noble College Booksellers, LLC, a wholly-owned subsidiary of Barnes & Noble, also operates 635 college bookstores serving over 4.6 million students and faculty members at colleges and universities across the United States. Barnes & Noble conducts its online business through BN.com (www.bn.com), one of the Web's largest e-commerce sites, which also features more than two million titles in its NOOK Bookstore™ (www.bn.com/ebooks). Through Barnes & Noble’s NOOK™ eReading product offering, customers can buy and read digital books and content on the widest range of platforms, including NOOK devices, partner company products, and the most popular mobile and computing devices using free NOOK software.

General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company's corporate website: www.barnesandnobleinc.com.

NOOK®, NOOK Tablet,NOOK Simple Touch , NOOK 1st Edition, NOOK 1st Edition Wi-Fi, NOOK Color, Reader’s Tablet, PagePerfect, Best-Text, Fast Page, NOOK Books, NOOK Store, NOOK Bookstore,NOOK Newsstand, NOOK Magazines, VividView, ArticleView, NOOK Newspapers, NOOK Comics, NOOK Cloud, NOOK Apps,FREE NOOK Reading Apps, PubIt!, NOOK Discover, NOOK Kids,Read and Play, Read to Me, Read and Record, NOOK Digital Shop, Read In Store,More In Store,NOOK Friends, LendMe®,NOOK Library,NOOK Boutiques,The Barnes & Noble Promise, NOOK Books en español, NOOK Study, Free Friday, Lifetime Library and Read What You Love. Anywhere You Likeare trademarks of Barnes & Noble, Inc. Other trademarks referenced in this release are the property of their respective owners.

Follow Barnes & Noble on Twitter (www.bn.com/twitter), Facebook (http://www.facebook.com/barnesandnoble) and YouTube (http://www.youtube.com/user/bnstudio).

Contacts:

Barnes & Noble, Inc.
Mary Ellen Keating, 212-633-3323
Corporate Communications
mkeating@bn.com
or
Carolyn J. Brown, 212-633-4062
Corporate Communications
cbrown@bn.com
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