Barnes & Noble Announces Expansion of BN.com Marketplace

Barnes & Noble, Inc. (NYSE: BKS), the world’s largest bookseller, today announced the expansion of BN.com Marketplace, adding over one million new products to the catalog. Also announced today are new premiere online partners including Wayfair.com, Right Start, UnbeatableSale.com, Inc., School Specialty, Inc., Abe’s of Maine, Delivery Agent and more. By expanding its third-party marketplace, which already supports more than 10,000 retailers in the books and media categories, Barnes & Noble now offers customers a wider product selection in time for the holiday shopping season. As an added benefit, a majority of products from these new third-party partners will have free standard shipping year round.

BN.com Marketplace has introduced five new categories including Home and Gift, Consumer Electronics, Arts and Crafts, Toys and Games and Baby. In order to maintain a curated shopping experience online, Barnes & Noble developed relationships with more than 20 retailers that are well renowned for quality products and customer service.

“The expansion of BN.com Marketplace is an organic extension of our consumer value proposition,” said John Foley, President of eCommerce, Barnes & Noble. “If shoppers are buying cookbooks from BN.com, it’s natural to offer them cooking supplies at the same time; if shoppers are buying new baby books, it’s natural to offer them baby supplies as well; and so on across all of our categories. In this way, we can offer our valued customers a one-stop shopping destination.”

“At Wayfair, we are really looking forward to helping Barnes & Noble launch the Home Goods category of the BN.com Marketplace,” said Niraj Shah, Chief Executive Officer and Co-Founder of Wayfair.com. “Barnes & Noble is one of America’s most well-respected, established brands and we have sold millions of home items to our customers over the past nine years. This innovative partnership promises to be a rewarding opportunity for everyone involved. Within the next six months, we aim to offer 500,000 of our home products – from recliners and rugs to toasters and table lamps – to Barnes & Noble customers.”

“Barnes & Noble is among the most widely recognized and trusted brands in retail and eCommerce,” said Michael Wagner, Chief Executive Officer, Right Start. “We are excited to take advantage of this unique opportunity to acquire additional revenue among a more affluent customer base online.”

BN.com Marketplace is interested in establishing a true partnership with retailers to ensure their success. Retailers have access to BN.com’s millions of loyal customers and more than 21 million unique visitors per month. Retailers interested in learning more about the BN.com Marketplace program may visit www.bn.com/marketplace.

ABOUT BARNES & NOBLE, INC.

Barnes & Noble, Inc. (NYSE:BKS), the world's largest bookseller and a Fortune 500 company, operates 704 bookstores in 50 states. Barnes & Noble College Booksellers, LLC, a wholly-owned subsidiary of Barnes & Noble, also operates 635 college bookstores serving over 4.6 million students and faculty members at colleges and universities across the United States. Barnes & Noble conducts its online business through BN.com (www.bn.com), one of the Web's largest e-commerce sites, which also features more than two million titles in its NOOK Bookstore™ (www.bn.com/ebooks). Through Barnes & Noble’s NOOK™ eReading product offering, customers can buy and read digital books and content on the widest range of platforms, including NOOK devices, partner company products, and the most popular mobile and computing devices using free NOOK software.

General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company's corporate website: www.barnesandnobleinc.com.

NOOK Simple Touch Reader, NOOK 1st Edition, NOOK 1st Edition Wi-Fi, NOOK Color, Reader’s Tablet, Fast Page, NOOK Books, NOOK Bookstore, NOOK Newsstand, NOOK Magazines, NOOK Newspapers, NOOK Apps,PubIt!, NOOK Kids, Read In Store,More In Store, NOOK Friends, LendMe®, NOOK Library, NOOK Boutiques, The Barnes & Noble Promise, NOOK Books en español, NOOK Study, Free Friday, Lifetime Library and Read What You Love. Anywhere You Like are trademarks of Barnes & Noble, Inc. Other trademarks referenced in this release are the property of their respective owners.

Follow Barnes & Noble on Twitter (www.bn.com/twitter), Facebook (http://www.facebook.com/barnesandnoble) and YouTube (http://www.youtube.com/user/bnstudio).

Contacts:

Barnes & Noble, Inc.
Mary Ellen Keating, (212) 633-3323
Corporate Communications
mkeating@bn.com
or
Carolyn J. Brown, (212) 633-4062
Corporate Communications
cbrown@bn.com
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