CSR, Plc. (LSE: CSR) (NASDAQ: CSRE) today announced that Monster, a global leader in the development and manufacturing of high-performance headphones, connectivity solutions and A/V accessories, has signed a multi-year licensing agreement to use CSR aptX audio codec technology to help its drive into the wireless audio market with a range of high-fidelity wireless speaker and headphone products, utilizing CSR’s wireless audio platforms, to be introduced in the coming months.
The initial results of this agreement, being shown this week at the IFA Berlin 2011 global trade show, include the StreamCast Bluetooth Module for the Monster ClarityHD™ Model One High Definition Multi-Media Speaker Monitors and future Monster iPod docks and wireless headphones, all of which depend on CSR aptX technology and wireless audio platforms to deliver outstanding sound quality without annoying wires for a more compelling user experience.
“These introductions represent a significant step for Monster into the wireless audio market, and the use of CSR aptX and Bluetooth wireless audio platform is instrumental in enabling us to maintain our reputation for delivering the highest quality consumer audio products,” said Noel Lee, the Head Monster. “We believe wireless is the future of home and personal audio, and the CSR aptX audio codec is the de facto standard for retaining the full integrity of the original digital audio to enable our speaker and headphone products to provide outstanding sound.”
The Monster ClarityHD™ product line is a clear reflection of Monster's ongoing mission to create products that deliver impressive and accurate sound, with innovative features and capabilities to match. Monster products are designed to deliver the bass, the detail, and the dynamics of the sound artists and producers work hard to perfect in their studios. The high-quality Clarity HD speaker products deliver superior accuracy of sonic reproduction across all frequencies, crystal clarity, articulation and intelligibility, with a commitment to reproducing the musical intent of original source material.
“Monster is a world leading manufacturer of high-performance audio solutions, and their endorsement of our aptX audio codec is an important milestone in our efforts to establish it as the benchmark for wireless stereo audio quality in consumer electronics products,” said Anthony Murray, Senior Vice President of CSR’s Home business area. “Together with our market-leading Bluetooth stereo audio codec platforms, aptX technology offers exciting possibilities to deliver CD-quality stereo audio wirelessly to a broad range of consumer products, and is being rapidly adopted across the industry by Monster and other Tier One manufacturers.”
Although standard Bluetooth technology offers the ability to stream stereo audio wirelessly from audio devices to headphones and speakers, this bandwidth-constrained solution does not come close to the audio quality consumers have come to expect from their electronic entertainment systems. CSR aptX audio coding technology solves this problem, breaking the bandwidth barrier to deliver CD-quality stereo audio wirelessly over Bluetooth connections for a variety of consumer electronics applications.
CSR Bluetooth devices and audio platforms are at the heart of many of the world’s most popular consumer electronics products, and are available in a number of highly integrated solutions featuring Bluetooth 4.0 and low energy support, wideband speech, aptX high-fidelity audio, CVC noise cancellation and other technologies for a variety of multimedia applications.
CSR is a global provider of innovative silicon and software solutions for the location-aware, media-rich, cloud-connected world. Our platforms are optimised for the automotive navigation and infotainment, digital cameras and imaging, connected home infotainment and wireless audio markets. We provide solutions to complex problems in the audio-visual, connectivity and location technology domains across a broad range of markets, with a technology portfolio that includes GPS/GNSS systems, Bluetooth, Wi-Fi, FM, NFC, aptX and CVC audio codecs, JPEG, MPEG, H.264 imaging, IPS printing, microcontrollers, DSPs and broadband receivers. CSR's technology solutions and market platforms enable its customers to deliver a superior user experience and are adopted by leaders in the auto, computer, home and mobile markets. More information can be found at www.csr.com. Keep up to date with CSR on our blog, or follow us on Twitter at twitter.com/CSR_plc.
Monster was founded by Head Monster Noel Lee with a commitment to creating products under the Monster Cable® brand to literally “make music sound better.” Today, Monster has grown and diversified to become the world's leading manufacturer of connectivity solutions for high-performance audio, video, car audio, computer, console and computer gaming, as well as a leading innovator in the field of iPod®, iPhone® and iPad® accessories and professional audio and sound reinforcement. As part of its commitment to improving the music listening experience, Monster worked with Dr. Dre and Interscope Geffen A&M Chairman Jimmy Iovine to create the Beats™ by Dr. Dre™ headphone line, including the Heartbeats by Lady Gaga headphones. The company is also continuing to innovate with its own line of Monster brand headphones, including “Turbine Pro™ In-Ear Speakers™,” the first in-ear headphones geared for use by music professionals and audiophiles. Additionally, under its Monster Power® brand, the company is the leading manufacturer of high-performance AC power line conditioning and protection products for audio/video systems.
Explore the world of Monster at www.monstercable.com.
iPad, iPhone, iPod, iPod classic, iPod nano, iPod shuffle, and iPod touchare trademarks of Apple Inc., registered in the U.S. and other countries.
FORWARD LOOKING STATEMENTS
This press release contains certain statements (including statements concerning plans and objectives of management for future operations or performance, or assumptions related thereto) that are not historical facts and constitute ‘forward looking statements’ within the meaning of the United States Private Securities Litigation Reform Act of 1995 in relation to CSR's multi-year licensing agreement with Monster for CSR aptX audio codec technology, and their performance characteristics in Monster's high-fidelity wireless speaker and headphone products, and other future events and their potential effects on CSR. These forward-looking statements can be identified by words such as 'will become,' 'enable,' 'allows,' 'allowing,' 'look forward,' 'to help bring,' 'the ability to,' 'key to improving,' and other similar expressions regarding the performance characteristics of aptX™ Bluetooth audio compression technology, and their performance characteristics in Monster's high-fidelity wireless speaker and headphone products, and their potential effects on CSR. Any future release of aptX™ Bluetooth audio compression technology or Monster products containing CSR's technology, or related products or modifications to such products’ capability, functionality or features are subject to ongoing evaluation by CSR and Monster, and may or may not be implemented and should not be considered firm commitments by CSR or Monster and should not be relied upon in making purchasing decisions. Such forward-looking statements represent the current expectations and beliefs of management of CSR, and are based upon numerous assumptions regarding CSR’s business strategies and the environment in which CSR will operate and therefore involve a number of known and unknown risks, contingencies, uncertainties and other factors, many of which are beyond the control of CSR, including, but not limited to, those detailed from time to time in CSR’s periodic reports (whether under the caption Risk Factors or Forward Looking Statements or elsewhere), which are available at the SEC’s web site http://www.sec.gov. Each forward looking statement speaks only as of the date hereof. CSR does not undertake to release publicly any updates or revisions to any forward looking statements contained herein, otherwise than required by law.
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