YTB International, Inc. Concludes Successful Convention
New Improved Business Model, Exciting Product Mix Highlight This Year's Convention

WOOD RIVER, IL -- (Marketwire) -- 08/02/11 -- YTB International Inc., (PINKSHEETS: YTBLA) ("YTB," "ZamZuu" or the "Company"), a provider of e-commerce business solutions for individual consumers and home-based independent representatives ("Rep") in the United States, Bermuda, the Bahamas, and Canada, recently hosted thousands at the Company's 2011 National Convention at the America's Center in St. Louis, Missouri.

The Convention was primarily designed to educate YTB Reps and Associates on new and existing travel and vendor products. Numerous workshops and hands-on demonstrations were held, including direct and internet selling techniques, as well as methods to improve new customer prospecting. In addition, the Company announced its new enhanced business model, Rep compensation plan and mentoring program.

A sample of the new vendor and product announcements included Suklaa, a hair and skin care and cosmetic line made with natural and organic ingredients providing salon and spa quality products at competitive prices, made exclusively for ZamZuu; Ganovia Coffee which brings a delicious line of instant coffees, lattes, mochas, and cocoa to ZamZuu; Spider Mobile Marketing which grasps the amazing trend of mobile text messaging for individuals and business owners; America Approved Energy Services which sells residential and commercial energy saving products; and GreenTech Environmental, a company focused on providing industry leading solutions to indoor air pollution and environmentally responsible living habits.

The new and improved Rep compensation plan introduced at the Company's Convention offers many attractive products with a flexible compensation plan for both Reps and Associates.

"The Company was thrilled with the response from the Convention activities and announcements. YTB is a tremendous opportunity for anyone interested in starting their own home-based business. The Company has successfully built a diversified and innovative product line combined with a compensation plan that presents a great opportunity for an individual looking for financial and personal success. We're extremely excited about the future of YTB," commented J. Scott Tomer, CEO of ZamZuu, Inc.

About YTB International

YTB International, Inc.'s travel subsidiary, YTB Travel Network, Inc. was recognized as the 34th largest seller of travel in the U.S. in Travel Weekly's 2011 Power List, based on 2010 annual retail value of travel services booked.

YTB, based in Wood River, IL, provides e-commerce business solutions for individual consumers and home-based independent representatives in the United States, Bermuda, the Bahamas and Canada. The Company operates through two subsidiaries: ZamZuu, Inc. (formerly YTB Marketing, Inc. and YourTravelBiz.com, Inc.) and YTB Travel Network, Inc.

Learn more about YTB at http://www.ytb.com or http://www.ytbi.com.

Certain matters set forth in this news release may contain forward-looking statements that are provided to assist in the understanding of anticipated future financial performance. However, such performance involves risks and uncertainties that may cause actual results to differ materially from those in such statements. For a discussion of certain factors that may cause such forward-looking statements to differ materially from the Company's actual results, see the Company's reports filed from time to time with the Securities and Exchange Commission, including the Company's Annual Report on Form 10-K for the year ended December 31, 2010. The Company undertakes no obligation to update forward-looking statements to reflect subsequently occurring events or circumstances.

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