Web Retailers Expect Big Gains from Mobile and Social Selling
Posted on June 07, 2011 at 17:08 PM EDT
While eCommerce continues to grow and take market share from the physical retail channel, retailers also are looking to experiment with new approaches to their web businesses such as social commerce and mobile selling, according to Forrester Research. Both of those tactics have generated only single digits in sales for most retailers but promise to capture [...]