This past weekend, I headed down to Mexico with a group of friends for a bachelor party. It was a lot like The Hangover — if you replace tigers, Mike Tyson, and Zac Galifianakis with Macs, iPhones, and iPads. Clearly, we're all in the tech scene. I bring this up because sometimes it can be telling to see what applications people actually use when they're away from the normal routine. And surprisingly, our most-used app was probably Color . I know what you're thinking: Color?! Yes, the insanely-hyped-due-to-a-$41-million-pre-launch-round app was a major companion of ours in Mexico. And we weren't just using it in an ironic or novelty way, we were actually using it sincerely (well, as sincerely as one can use something in drunken party mode). And it made sense.