A new low-cost, all-natural yogurt branded as enLiven has launched exclusively in Walmart stores. The low-fat yogurt from Ganeden Biotech, the nation's leading distributor of over-the-counter probiotic products, is available in four delicious flavors and is enhanced with GanedenBC30 Probiotics.
"Yogurt has long been touted as a healthy breakfast and snack food," said Carl Freund, vice president of consumer products at Ganeden. "We believe Walmart shoppers will enjoy our tasty new enLiven yogurt with beneficial probiotics, as it is not only good for you and your whole family, but it is affordably priced to help save you money."
enLiven yogurt with probiotics has no artificial flavors or coloring and offers a creamy taste in vanilla, blueberry, strawberry and peach flavors. It is 99 percent fat-free, made with all-natural ingredients and contains significant amounts of live and active cultures (probiotics) to support digestive health.
Scientists now recognize that 70 percent of our immune system is actually living in the digestive tract, which reinforces the importance of a healthy digestive tract. GanedenBC30, the specific probiotic bacteria in enLiven, supports digestive health because of its excellent stability.
"enLiven is lower in price, sodium and fat than other leading probiotic yogurt brands," said Freund. "We are certain people will enjoy eating this new probiotic yogurt; if not, we offer a money-back guarantee."
About Ganeden Biotech:
Founded in 1997, Ganeden Biotech, Inc. is based in Cleveland, Ohio and is the largest seller of over-the-counter probiotics in the U.S. through its Digestive Advantage(R) and Sustenex(R) brands, along with the recently launched yogurt with probiotics, enLiven. It also licenses its patented probiotic bacteria, GanedenBC30, for use in commercial food and beverage applications, medical foods, nutraceuticals and in the animal health industry. GanedenBC30 (Bacillus coagulans GBI-30, 6086) is self-affirmed GRAS (Generally Recognized as Safe) by an independent panel of experts assembled to assess its safety in use as a food ingredient. For information about GanedenBC30 and licensing opportunities, visit and for licensing information, visit ganedenlabs.com.
Media contact: Susan Morgenstern, Mitchell Communications Group
Susan.Morgenstern (at) mitchcommgroup (dot) com
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