By: PRWeb
Plimus E-Commerce Platform to Integrate with PayPal's New Digital Goods Payments Solution
PRWeb

The more than 55,000 sellers and affiliates using the Plimus e-Business platform will soon be able enjoy the frictionless payment experience of PayPal's new digital goods solution. The move will enable Plimus sellers to offer shoppers a simple, easy payment process that streamlines the experience, whether in purchasing game credits, applications, or digital content.

Plimus is the leader in complete, configured, and connected e-Business solutions. Its hosted platform enables companies worldwide to market, sell and distribute online digital goods and services securely and confidently.

When purchasing online, customers were previously redirected to the PayPal site, where they signed in and authorized a payment. Now, payments are made directly on the merchant's site with just a few clicks of the mouse.

"Of the 40 types of payment accepted by our platform, PayPal is among the most popular and trusted," said Charles Born, Plimus vice president of marketing. "PayPal secures our customers' personal financial information, includes built-in fraud and risk management, and accepts payments from around the globe. With its new digital goods solution, PayPal will expand the opportunities for our vendors by turning browsers into buyers."

"Plimus's platform gives companies around the globe the ability to adapt the customer experience throughout the entire purchase cycle, from the design of the interface to the checkout process," said Sam Shrauger, PayPal's vice president of global product strategy. "With PayPal's new digital goods solution, the most crucial point, when the sale is about to close, is made frictionless and fast."

About Plimus Plimus, Inc. is a global e-Commerce solutions provider that builds, and manages online businesses for thousands of software publishers, web hosting companies, and online retailers. Plimus offers an easy-to-implement, configurable e-Business platform that allows companies to grow their e-Commerce business worldwide by marketing, selling and distributing digital goods and services online. The company's award-winning e-Commerce Application and Buy Anyware API are flexible, hosted, and complete applications that uniquely span the entire e-Commerce lifecycle and are connected to a large global affiliate network.

Plimus helps companies and publishers of all sizes maximize online revenues and reduce the costs and risks of running an e-Commerce operation. More information may be found at www.plimus.com

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Read the full story at http://www.prweb.com/releases/2010/10/prweb4701564.htm.

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