We continue to urge aggressive investors to watch Dynamic Response Group, Inc. (PINKSHEETS: YEHS), formerly Youth Enhancement Systems, Inc., and awaiting a new ticker symbol. Yesterday after the markets closed, the company issued a press release announcing that its much anticipated media test for The Official NASCAR Members club has begun. The company has produced several 120 second and 60 second Television ads and will closely monitor the success and response of each one in the days and weeks to come.
"We look for specific response matrixes," says CEO Joseph Emas. "They dictate what the consumer is responding to, and we follow those matrixes in order to stay consistent with our profitability standards on each campaign."
COO Scott Swank adds, "Our team is excited. Seeing the spots on networks like ESPN, Spike, Speed and the like is gratifying. We begin the assessment process right now."
The company has successfully launched several brands through the DRTV medium, and hopes to add The Official NASCAR Members Club to their list of DR successes. "We are leveraging off the power of the Nascar brand, and believe strongly that the consumer will respond overwhelmingly to the opportunity presented by the club. It truly has been well thought out and in a tremendous value. It gives the average NASCAR fan VIP opportunities by giving them access to their favorite drivers and the ability to get closer to the action."
Wall Street News Alert continues to place Aggressive Investors on alert to monitor the progress of Youth Enhancement Systems! Stated in a recent company press release, "The company and its marketing niche has clearly evolved," says CEO Joseph Emas. "We are an aggressive and committed direct response player, not only in the U.S. markets but now increasingly in the international marketplace. It makes sense, and our shareholders agree." The company began in 2002 as a marketer and manufacturer of anti aging products and services, aspiring to deliver product solutions to the baby boomer generation. It was a narrow, but well thought out niche that has since evolved.
"With Bill Parcells, Clean Between Machine, and now, of course, NASCAR, we clearly have moved the product/services needle," says COO Scott Swank. "We look for products that really impact peoples' lives whether it is in entertainment, health and beauty, cosmetics, fitness or any other sector. We aspire to create a Dynamic Response in the market place on every single product or service we own or license. That is our mission, and we plan on executing it to the maximum level possible."
Watch this company for more important announcements.
The stock closed Wednesday at Thirty Eight cents
For Wall Street News Alert's in-depth and updated profile of Dynamic Response Group, visit http://www.thenewssvc.com/YEHS032107.html
In case you are not familiar with the company: DRG is the innovator and Direct Response retailer of highly effective products and services including ProCede, Backyard Drills DVD with Bill Parcells, The Sonic Clean Between Machine, Allure Smile and Serotrol. ProCede is consistently ranked in the top 5 most-aired short-form infomercials in the U.S., ranking in the top 5 for 22 consecutive months, and reaching number 1 of all products in the Health and Beauty category twice in that time period (Infomercial Monitoring Service). ProCede is clinically tested and proven safe and effective for producing fuller thicker hair shafts after just a single application.
To date, ProCede has received registration approvals in 28 foreign countries including the European Union, United Arab Emirates and South Africa, and the company plans on making an announcement shortly outlining international distribution plans for its powerful patent-pending formula.
"The products in our pipeline to solve problems in virtually every pertinent sector," said Ken Oxsalida, Chief Marketing Officer for the company. "You may not have heard of our company, but if you have a TV set, read newspapers, surf the 'Net or listen to radio, you've definitely seen our products. You'll be seeing a lot more of us in the weeks to come."
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This profile is not without bias, and is a paid release. WSCF has been compensated for dissemination of company information on behalf of one or more of the companies mentioned in this release. For present services performed for Youth Enhancement Systems Inc., WSCF has been compensated One Hundred and Eighty Thousand shares of Youth Enhancement Systems, Inc. (PINKSHEETS: YEHS), by a third party (Kenneth A. Oxsalida), who is non-affiliated and may hold a significant position in the stock. WSCF has sold One Hundred and Forty Five Thousand of those shares, as of this release, and intends to continue selling its shares as this release is being circulated. WSCF was compensated a total of Thirty Five Thousand Dollars, by Star Consulting Inc. (a third party, who is non-affiliated and may hold a significant position in the stock), in 2006 for past coverage of Youth Enhancement Systems, Inc. WSCF may receive additional compensation for extension of its services. Any additional compensation will be disclosed at such time that WSCF is aware of a client's desire to extend the original services. WSCF may have received shares of a company profiled in this release prior to the dissemination of the information in this release. WSCF may immediately sell some or any shares in a profiled company held by WSCF and may have previously sold shares in a profiled company held by WSCF. WSCF's services for a company may cause the company's stock price to increase, in which event WSCF would make a profit when it sells its stock in a company. In addition, WSCF's selling of a company's stock may have a negative effect on the market price of the stock.
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